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Digital PR Specialist
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Job Description
- Req#: v7i6KwrbFMKt
Employer Industry: Sports Media
Why consider this job opportunity:
- Salary up to $72,000
- Generous compensation package and paid time off
- Comprehensive health benefits covering medical, dental, and vision
- Opportunities for growth within the organization
- Supportive, fun, and kind team dedicated to your success
- Chance to work at the forefront of sports media and engage with a passionate audience
What to Expect (Job Responsibilities):
- Ideate and create PR campaigns to increase brand awareness and generate high-quality backlinks across various brands
- Provide regular topic recommendations for new digital PR campaigns based on industry and competitive research
- Write relevant and entertaining content to be pitched to third parties for link-building purposes
- Use tools to build an outreach contact list of journalists, media sites, and bloggers for campaign pitch opportunities
- Track and report on individual PR campaigns to showcase their effectiveness in acquiring backlinks
What is Required (Qualifications):
- At least 2-3 years of experience in Digital PR, either in an agency or in-house environment
- Previous experience executing Digital PR within the US market and understanding of the US media landscape
- Strong passion for sports and digital public relations & communications
- Strong written and verbal communication skills
- Basic understanding of SEO and Content Marketing best practices
How to Stand Out (Preferred Qualifications):
- Experience running Digital PR campaigns in the casino vertical
- Familiarity with industry tools such as Ahrefs, Moz, Buzzstream, and Muck Rack
- A good network of contacts in the US & Canadian media
- Data-driven mindset to utilize trends and campaign results
- Ability to work across multiple teams and digital brands
#SportsMedia #DigitalPR #CareerOpportunity #CompetitivePay #TeamCultureAbout the company
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