PepsiCo
Market Development Associate (MDA), Gatorade
This job is now closed
Job Description
- Req#: 241776
Overview This role is based in Los Angeles As a Gatorade MDA, you’ll be embedded in local athlete communities and play a critical role on a national team responsible for the execution of a unique marketing and sales initiative. Your ability to build strong relationships and a passion for our brands, products and helping athletes reach their potential are a must. In this role, you will lead local brand education efforts to create advocacy and help increase product understanding and usage. Strong creative and strategic selling/storytelling skills, along with strong understand of the local athletic landscape, will be the foundation of your success at Gatorade. You will be the face of Gatorade and spend approximately 90% of your time in front of athletes and their influencers, acting as the “General Manager” of your territory. Responsibilities Strengthen relationships and service of existing athletic channel accounts and identify/establish relationships with new accounts. Thoroughly understand their businesses, extend the availability of product at points of sweat, and meet KPIs (Key Performance Indicators) Provide insights and observations from local athletes and accounts, competitors, and trends in your market Demonstrate a passion for and develop acute knowledge of Gatorade’s full portfolio of offerings, functional benefits and competitive landscape Identify local athletic “influencers” (coaches, athletic trainers, fitness professionals, athletic directors, athletes and parents) and educate on the importance of sports nutrition/Gatorade’s portfolio of sports hydration and nutrition solutions Manage, execute and activate multiple field marketing events on a monthly basis Deliver volume, mix and revenue targets as outlined in KPIs Own product ordering, processing, and tracking Effective management of SKU’s and product mix for all customers, providing service across full brand portfolio Qualifications BS/BA Degree 2+ years field marketing, outside sales or account management experience preferred Highly self-motivated individual with excellent communication, negotiation, influencing, storytelling and follow up skills Athletic participation or coaching experience strongly preferred Local youth athletic market knowledge for Los Angeles area strongly preferred Passion for brand marketing and the ability to think strategically and creatively Public speaking, sampling and event management Demonstrated professionalism and dependability Ability and desire to work independently and build a network Cold calling A valid driver’s license and ability to drive to customer accounts within the specified territory Some lifting (up to 30lbs) required as part of the role This position is limited to persons with indefinite right to work in the United States Compensation and Benefits The expected compensation range for this position is between $59,300 - $92,500 based on a full-time schedule Location, confirmed job-related skills and experience will be considered in setting actual starting salary Bonus based on performance and eligibility; target payout is 15% of annual salary paid out annually. Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan. EEO Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy. Please view our Pay Transparency StatementBS/BA Degree 2+ years field marketing, outside sales or account management experience preferred Highly self-motivated individual with excellent communication, negotiation, influencing, storytelling and follow up skills Athletic participation or coaching experience strongly preferred Local youth athletic market knowledge for Los Angeles area strongly preferred Passion for brand marketing and the ability to think strategically and creatively Public speaking, sampling and event management Demonstrated professionalism and dependability Ability and desire to work independently and build a network Cold calling A valid driver’s license and ability to drive to customer accounts within the specified territory Some lifting (up to 30lbs) required as part of the role This position is limited to persons with indefinite right to work in the United States Compensation and Benefits The expected compensation range for this position is between $59,300 - $92,500 based on a full-time schedule Location, confirmed job-related skills and experience will be considered in setting actual starting salary Bonus based on performance and eligibility; target payout is 15% of annual salary paid out annually. Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.Strengthen relationships and service of existing athletic channel accounts and identify/establish relationships with new accounts. Thoroughly understand their businesses, extend the availability of product at points of sweat, and meet KPIs (Key Performance Indicators) Provide insights and observations from local athletes and accounts, competitors, and trends in your market Demonstrate a passion for and develop acute knowledge of Gatorade’s full portfolio of offerings, functional benefits and competitive landscape Identify local athletic “influencers” (coaches, athletic trainers, fitness professionals, athletic directors, athletes and parents) and educate on the importance of sports nutrition/Gatorade’s portfolio of sports hydration and nutrition solutions Manage, execute and activate multiple field marketing events on a monthly basis Deliver volume, mix and revenue targets as outlined in KPIs Own product ordering, processing, and tracking Effective management of SKU’s and product mix for all customers, providing service across full brand portfolioAbout the company
PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products.
Notice
Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
Talentify provides reasonable accommodations to qualified applicants with disabilities, including disabled veterans. Request assistance at accessibility@talentify.io or 407-000-0000.
Federal law requires every new hire to complete Form I-9 and present proof of identity and U.S. work eligibility.
An Automated Employment Decision Tool (AEDT) will score your job-related skills and responses. Bias-audit & data-use details: www.talentify.io/bias-audit-report. NYC applicants may request an alternative process or accommodation at aedt@talentify.io or 407-000-0000.