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Job Description
- Req#: R210651
Employer Industry: Retail Grocery
Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Engaging and dynamic work environment that fosters collaboration
- Involvement in strategic marketing initiatives and data-driven decision-making
- Chance to make a significant impact on marketing performance and customer insights
- Competitive salary and benefits package
- Opportunity to work with cross-functional teams and develop diverse skills
What to Expect (Job Responsibilities):
- Lead the analytical component of the annual marketing planning process, including investment sizing and ROI-based recommendations
- Develop and maintain monthly marketing performance forecasts tied to sales and campaign results
- Drive the integration and refinement of Media Mix Modeling and establish measurement standards
- Own a prioritized test-and-learn roadmap that aligns with business priorities and ensures continuous optimization
- Create dashboards and executive scorecards to deliver insights on channel and campaign performance
What is Required (Qualifications):
- Bachelor's or Master's degree in Marketing, Data Science, Statistics, Economics, or a related field
- 5-7 years of experience in marketing analytics, retail analytics, or data-driven marketing roles
- Proven experience with forecasting models, media mix modeling, and incrementality measurement
- Strong background in data visualization tools and marketing data platforms (e.g., Google Analytics, Nielsen)
- Excellent analytical and critical-thinking skills with strong communication abilities
How to Stand Out (Preferred Qualifications):
- Familiarity with loyalty platforms and CRM systems
- Experience in presenting complex data insights to non-technical audiences
- Ability to manage multiple projects effectively in a fast-paced environment
#RetailGrocery #MarketingAnalytics #CareerOpportunity #DataDriven #DataVisualization
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