SCAN Health Plan
Marketing Analytics Analyst, Sr.
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Job Description
- Req#: JR2039
Employer Industry: Healthcare
Why consider this job opportunity:
- Base salary up to $116,197 annually
- Opportunity for an annual employee bonus program
- Robust Wellness Program and generous paid time off (PTO)
- Flexible remote work environment
- Excellent 401(k) Retirement Savings Plan with employer match
- Chance to make a meaningful impact on the lives of older adults in the community
What to Expect (Job Responsibilities):
- Create, validate, and set up data strategy for the marketing acquisition team related to budget and performance
- Ensure data integrity and compliance with privacy regulations
- Lead the development and drive evolution of dashboards, reports, and KPIs to track marketing performance
- Collect, analyze, and interpret marketing data from multiple sources, including CRM and digital platforms
- Collaborate with cross-functional teams to align analytics with business objectives
What is Required (Qualifications):
- Bachelor’s Degree or equivalent experience required
- Minimum of 5 years in marketing analytics or a related role
- Proven experience with MS Excel, data visualization tools, and marketing platforms
- Expertise in digital media and direct-to-consumer marketing
- Excellent written and verbal communication skills
How to Stand Out (Preferred Qualifications):
- Master's degree in Marketing, Business, Data Strategy, Statistics, Economics, or a related field
- Experience with strategic planning and understanding digital campaign performance
- Agency background and familiarity with Google AdWords, Analytics, and Google Data Studio
- Social Media experience with platforms such as Meta, YouTube, TikTok, and LinkedIn
- Advanced organizational and project management skills
#Healthcare #MarketingAnalytics #RemoteWork #CareerGrowth #EmployeeBenefitsAbout the company
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