• Job Description

  Req#: 36097

  Date Posted: 02/20/2024
  Req ID: 36097
  Faculty/Division: School of Management
  Department: Rotman Commerce
  Campus: St. George (Downtown Toronto)
  Position Number: 00043549

  Description:

  About us:
  
  The Rotman School of Management is part of the University of Toronto, a global centre of research and academic excellence at the heart of Canada’s commercial and financial capital. Rotman is a catalyst for transformative learning, insights and public engagement, bringing together diverse views and initiatives around a defining purpose: to create value for business and society. We make a fundamental promise – Here’s where it changes – to our students, our partners and the broader community. Everyone at Rotman, faculty and staff, plays a role in bringing that promise to life.
  
  Your opportunity:
  
  The Rotman Commerce program is offered jointly by the Rotman School of Management and the Faculty of Arts and Science. It is a highly respected program within the business, financial and academic communities. Rotman Commerce serves approximately 3,200 in-program undergraduate business students as well as over 17,000 graduates of the Bachelor of Commerce program. Rotman Commerce offers its students a rich and rigorous academic program alongside ample opportunities to develop themselves personally and professionally.
  
  As the Marketing & Communications Officer, you will play a key role in the creation and distribution of captivating content that engages and inspires a broad range of constituents: prospective and current students, alumni, donors, and employers.
  
  Your responsibilities will include:

  • Overseeing tasks related to the production, branding and dissemination of communications/marketing materials
  • Plans, develops, implements and measures social media strategies
  • Fostering and maintaining positive relationships with targeted social media communities
  • Developing content for marketing and/or promotional materials
  • Researching and recommending story ideas that advance priorities and initiatives
  • Maintaining quality of audience lists

  Essential Qualifications:

  • Bachelor's Degree in communications, public relations, marketing, journalism, or publishing; or acceptable combination of equivalent education and experience
  • Minimum four (4) years of full-time recent and related experience in communications, design and production of publications and newsletters, promotional material, social media, website design and maintenance
  • Demonstrated experience and understanding of social and multimedia strategies, tools, channels, trends, and capabilities
  • Experience using digital and social media channels and listening and measurement tools in a professional setting is essential
  • Required experience in video production and photography including storyboarding, planning and coordination, shooting, lighting, production and post production
  • Required experience in graphic design
  • Experience writing and editing submitted articles, design layout, production anddistribution in print and digital
  • Experience in delivery of high-quality communications content in a range of formats
  • Knowledge of AODA standards; technical fluency in Adobe Creative Suite (Illustrator, Photoshop, Premiere, InDesign and Dreamweaver), Google Analytics, Search Engine Optimization (SEO) and Search Engine Marketing (SEM); experience using WordPress is required; advanced proficiency with Microsoft Office Suite; use of PowerPoint and other presentation software to create dynamic presentations
  • Demonstrated experience coordinating projects and proven ability to multitask several communications projects simultaneously
  • Superior verbal and written English communication skills with a thorough knowledge of best practices for writing content for the web and social media
  • Excellent organizational and time management skills
  • Demonstrated ability to use video production equipment and software to efficiently produce quality promotional and educational videos for posting to social media channels
  • Ability to balance creativity with accuracy while using good content judgment; ability to apply analytical and innovative problem-solving skills
  • A self-starter possessing the ability to multi-task and work both independently and in teams in a consultative environment
  • Possess technological aptitude and curiosity
  • Must have a passion for online communications and a deep interest in and understanding of social media trends and technologies

  
  Assets (Nonessential):

  • Experience conceptualizing and executing creative concepts in either a student facing environment or one that markets to post-secondary student and related audience demographics
  • Working knowledge of the University of Toronto or post-secondary education preferred

  
  To be successful in this role you will be:

  • Articulate
  • Diplomatic
  • Discerning
  • Multi-tasker
  • Persuasive
  • Resourceful

  Notes:

  Please include a link to your portfolio as part of your application.

  This role is currently eligible for a hybrid work arrangement, pursuant to University policies and guidelines, including but not limited to the University of Toronto’s Alternative Work Arrangements Guideline .

  Closing Date: 02/29/2024, 11:59PM ET
  Employee Group: USW
  Appointment Type: Budget - Continuing
  Schedule: Full-Time
  Pay Scale Group & Hiring Zone:
  USW Pay Band 11 -- $73,748 with an annual step progression to a maximum of $94,310. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
  Job Category: Communication/Media/Public Relations
  Recruiter: Jen Salerno

  Lived Experience Statement
  Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.

• About the company

  The University of Toronto is a public research university in Toronto, Ontario, Canada, located on the grounds that surround Queen's Park.

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