Park National Bank

Marketing Data Analyst

6 days ago

PayCompetitive
LocationOhio
Employment typeFull-Time

What's your preference?

Apply and Get Job Updates
  • Job Description

      Req#: MARKE006508
      Employer Industry: Banking

      Why consider this job opportunity:
      - Opportunity for career advancement and growth within the organization
      - Ideal for data enthusiasts who enjoy solving complex problems and interpreting data
      - Work within a dynamic environment that values communication and collaboration
      - Ability to influence and align with management teams across a matrixed organization
      - Engage in meaningful work that connects marketing results to business outcomes
      - Typical office hours are Monday through Friday, 8 am to 5 pm

      What to Expect (Job Responsibilities):
      - Analyze large datasets to identify trends that inform business decisions and guide budget allocation
      - Develop, automate, and maintain dashboards to assess marketing campaign performance and customer behavior
      - Lead analysis and optimization across traditional and digital marketing channels to maximize ROI
      - Present insights and optimization recommendations to stakeholders across product and marketing teams
      - Ensure data quality and integrity through validation and verification processes

      What is Required (Qualifications):
      - Minimum 4-6 years of experience in data analysis, proficient in data visualization tools (Tableau, Power BI) and Google Analytics
      - Must possess a high school diploma or equivalent
      - Experience with paid advertising platforms (Google Ads, Meta Ads Manager)
      - Strong analytical thinking and problem-solving skills
      - Excellent written and verbal communication skills

      How to Stand Out (Preferred Qualifications):
      - Bachelor's degree in Data Science, Statistics, Marketing, Business, or a related field
      - Previous banking experience
      - Ability to build collaborative relationships and influence others
      - Experience with strategic planning and decision-making processes
      - Adaptability to change and ability to juggle multiple priorities

      #Banking #DataAnalysis #MarketingAnalytics #CareerOpportunity #DataVisualization

      We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
      We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
  • About the company

      5 billion Park National Corporation serving Ohio and Northern Kentucky.

Notice

Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Talentify provides reasonable accommodations to qualified applicants with disabilities, including disabled veterans. Request assistance at accessibility@talentify.io or 407-000-0000.

Federal law requires every new hire to complete Form I-9 and present proof of identity and U.S. work eligibility.

An Automated Employment Decision Tool (AEDT) will score your job-related skills and responses. Bias-audit & data-use details: www.talentify.io/bias-audit-report. NYC applicants may request an alternative process or accommodation at aedt@talentify.io or 407-000-0000.