Disruptive Advertising
Paid Social Strategist (Lead Generation)
This job is now closed
Job Description
- Req#: d6a6456c6a1e
- Salary range $75-85K dependent on experience
- Flexible PTO Policy
- Medical, Vision, and Dental Insurance options
- 401k with generous match
- Vacation bonus ($500/after 1st year, an addition $250 every year after)
- $2,000 p/year Personal Development budget
- Company Vacation Homes to Use after the first anniversary
- And more
- Partner with clients to consult on paid social lead generation marketing strategies that create a win-win relationship
- Build and execute successful lead generation campaigns inside of social platform ad accounts (especially LinkedIn & Meta) and implement full-funnel marketing strategies
- Define, monitor, and analyze trends in clients’ KPIs
- Develop paid social strategy based on client-specific goals
- Actively test and analyze targeting criteria (audiences & account structure), ad creatives, landing pages, and spend strategies to drive results in line with clients’ goals
- Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers
- Identify, maximize and present new opportunities for client growth
- Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities
- Work primarily with lead generation, and some ecommerce, strategies and clients
- Prior experience in building and managing lead generation campaigns across multiple paid social platforms (especially LinkedIn & Meta), including A/B testing ad creatives, audiences, and budgets to maximize lead flow and campaign performance.
- Prior experience with managing budgets in Social Ads Platforms of $75k p/month
- 3+ years professional-client strategy communication (written and verbal)
- Intermediate proficiency in Google Suite
- Experience managing many client or business paid social strategies simultaneously
- Authentic - We live in alignment with our strengths, values, and unique abilities!
- Grateful- We find joy in the journey!
- Inside Out- We focus on what we can control and don't waste time worrying about what we can't. We lead with what we can improve and do better, not with what others should change.
- Growth Minded - We choose and love the growth process. We push through the pain and challenges when others would quit. We enjoy the growth journey and don't get sucked into the "I'll be happy when" syndrome. We are willing to take a step backward when that sets us up for two steps forward.
- Caring- Those we interact with feel seen and understood. We show up to serve the moment, others, and our community.
- Win/Win/Win - We are committed to the win/win/win; if it’s not a win for any 3 of these parties (Company, Client, Employee), I do what it takes to make it so
*Company located in Utah - Employees can work in the office or remotely. This is a full-time opportunity, not a contract opportunity.
What we are actually looking for: Let’s get right down to it – you’re the right Client Services: Paid Social Strategist for Disruptive Advertising, if you love understanding how businesses work and executing a marketing strategy that supports and grows that business. In fact, you love it so much that it’s not even work for you, it’s a way of life. So if the thought of having the variety of multiple accounts and being surrounded by peers that geek out on the same things excites you, read on. Why would you be so excited to lead and grow key accounts at a successful agency? Because Disruptive is already an industry-leading performance marketing agency that does meaningful work and drives real value for clients. We prioritize working with purpose-driven brands and all-around good people.
Are you really looking for another unfulfilling marketing job where you spin your wheels and watch your skills and potential dwindle away? Didn’t think so. You’re the type of person who needs to be challenged both personally and professionally. As much as you love business and marketing, you’re equally excited to grow yourself personally. You’ll love participating and contributing to our personal development programs at Disruptive, helping us realize and live our potential together.
We’re not like other agencies who cap the growth of their people. Instead, leaders come to Disruptive to accelerate their career growth and unlock their full potential as a marketer. Employees have even said, “1 year of marketing experience at Disruptive is comparable to 3 years anywhere else.”
And, because you probably want more details, you can dive into those below, even though you already know if you are the right person or not from these first few paragraphs ;) …
The Role: Paid Social Strategist: a key member of the Client Services team for our fast pace, high-performing, rapidly growing organization. This role is responsible for building and executing successful paid social marketing campaigns for an assigned book of clients. This role supports the organization by building strong relationships with clients and delivering exceptional paid social marketing strategies to ensure our clients are achieving the desired business results they need from their paid social campaigns. This specific role will execute and manage lead generation campaigns across multiple paid social platforms. This includes A/B testing ad creatives, audiences, and budgets to maximize lead flow and campaign performance.
As the Paid Social Strategist, you are a competitive, results-oriented, enthusiastic digital marketer cultivated by years of success in marketing agencies or other professional services firms. You are independent, assertive, and self-confident as you intensely manage multiple priorities and take the initiative to get things done. You employ your quick decision-making in response to changing conditions and use directive leadership to assure business results are achieved. You take risks and need to be challenged. You are outgoing and have a very strong persuasive communication style. You are driven in your pursuit of achieving results that provide value to your current clients and those around you and are eagerly motivated by the pressure of the expectations described.
As Paid Social Strategist, you will receive:
As Paid Social Strategist, you will:
What you need to be Paid Social Strategist:
We are Disruptive Advertising: (https://disruptiveadvertising.com/ ) Our vision is to create an environment where we can all better realize and live our potential; in order to do this, we are building the best performance marketing agency at delivering growth opportunities for our people and amazing business results for our clients.
We currently specialize in paid digital media, life cycle marketing through email/text/retargeting, and ensure our clients websites are converting through website optimization all supported by our amazing dev and creative teams. We are now ready to accelerate our growth and impact with an SEO and Content offering which the whole company is excited about.
We are a fast-growing team of professional digital marketers. Our clients look to us to expand their digital marketing footprint and create growth for their business by winning at life and business together.
We have been in business since 2013, our offices are in the beautiful city of Pleasant Grove, Utah where one side of our office overlooks the towering Wasatch Mountain Range, and the other has stunning views of Utah lake.
Disruptive has won many awards for growth and as a leader in our industry, but, we are the most proud of those that represent how our people feel about working here which include but aren’t limited to: Utah Business Magazine’s Best Companies to Work For, USA Today as one of SLC's Best Companies to Work For" and in Glassdoor as "Best Places to Work” at #13. And don’t worry, we are now primarily remote and our non-Utah based employees are saying the same thing ;)
We thank you for your interest in this opportunity and we look forward to reviewing your application!
Core Values:
Disruptive Advertising is an equal opportunity employer and expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information or veteran status.
*Company located in Utah - Employees can work in the office or remotely. This is a full-time opportunity, not a contract opportunity.
About the company
Our clients trust us with $250M in Paid Advertising spend. We know what it takes to Partner with you and get the results you need for your business to grow.