Are you looking for an opportunity to turn your ambition and your people skills into a rewarding career with an industry leader? Join our team at American Tire Distributors! As the nation's premier tire distributor, ATD’s coast-to-coast distribution network provides approximately 80,000 customers across the U.S. and Canada with rapid and frequent delivery of high quality tires, custom wheels and shop supplies.

Position Description:

The Regional Tire Pros Marketing Manager main responsibility is to contribute to the development of annual marketing plans and budgets for franchisees in your assigned region. This includes overseeing both local and regional campaign execution and measuring their effectiveness. You'll provide ongoing guidance and support, conducting media plan audits and offering recommendations to enhance ROI, boost brand visibility, and drive foot traffic to stores. Collaborating closely with Marketing Senior Managers and Retail Marketing Specialists, you'll align strategies to achieve corporate objectives such as elevating brand awareness and maximizing retail sell-out within your territory.

Key Responsibilites

• Develop internal marketing plans focused on customer relationships, collaborating across departments to improve internal and external relationships.
• Manage and implement relationship plans for key customer accounts, engaging with decision-makers to facilitate two-way communication and issue resolution.
• Maintain ongoing customer relationships, providing feedback, analysis, and recommendations based on customer input to ensure needs are met.
• Formulate and evaluate marketing strategies, ensuring alignment with organizational objectives, market conditions, customer feedback, and pricing strategies.
• Coordinate marketing activities and policies to promote products or services, collaborating with advertising and promotion teams.
• Assess the financial aspects of product development, including budgets, expenditures, and ROI, while balancing firm objectives with customer satisfaction.
• Utilize sales forecasting and strategic planning to ensure product profitability, analyzing market trends and business developments.
• Conduct and analyze market research studies to identify potential markets for products or services.
• Resolve legal issues such as copyright infringement or royalty disputes, consulting with legal teams as necessary.
• Recommend product and process modifications to enhance environmental sustainability and advise on local, national, or international market factors.
• Select products and accessories for trade shows and other marketing events, developing business cases for environmental marketing strategies.
• Demonstrate leadership that engages and empowers associates to own their performance, grow their careers and contribute to the company mission and vision

Competencies

• Balances stakeholders 3 - Ensures that own efforts meet the needs and requirements of internal and external stakeholders. Works to identify all relevant issues and satisfy the interests of multiple stakeholders during the decision-making process.
• Builds effective teams 3 - Holds constructive dialogue with the team regularly; takes multiple perspectives into account when making decisions. Commits to and prioritizes the team's decisions in most situations; conveys team spirit.
• Builds networks 3 - Draws upon own network to gain insight, build support, and achieve outcomes. Leverages networks to identify industry experts, explore some best practices, and exchange ideas and knowledge.
• Business insight 3 - Clearly understands how own activities relate to critical business drivers. Monitors business news and market changes for impact on the business or on own expertise area; uses this to shape decisions.
• Collaborates 3 - Readily involves others to accomplish goals; stays in touch and shares information; discourages "us versus them" thinking; shows appreciation for others' ideas and input.
• Communicates effectively 3 - Listens attentively and takes an interest. Keeps others well informed; conveys information clearly, concisely, and professionally when speaking or writing.
• Cultivates innovation 3 - Approaches professional work in unique or innovative ways. Offers original ideas. Appreciates others' creative ideas and solutions and provides helpful input to enhance them.
• Customer focus 3 - Keeps in contact with customers to ensure problems are resolved, or to improve customer service. Studies customer feedback and emerging customer needs and uses these to determine some creative new ideas.
• Decision quality 3 - Knows when to act independently and when to escalate issues. Integrates various inputs, decision criteria, and trade-offs to make effective decisions. Typically makes good independent decisions.
• Drives results 3 - Holds self to high standards of performance; sets some challenging goals; wants to achieve meaningful results; pursues initiatives/efforts to successful completion and closure. Focuses on key goals, even during setbacks and obstacles.
• Manages complexity 3 - Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. For example, looks at complex issues from multiple angles; explores issues to uncover underlying issues and root causes; sees the main consequences and implications of different options.
• Plans and aligns 3 - Plans and prioritizes work to meet commitments aligned with organizational goals. For example, outlines clear plans that put actions in a logical sequence; conveys some time frames. Aligns own work with relevant workgroups. Takes some steps to reduce bottlenecks and speed up the work.
• Situational adaptability 3 - Takes steps to adapt to changing needs, conditions, priorities, or opportunities. Understands the cues that suggest a change in approach is needed; adopts new behaviors accordingly.
• Courage 3 - Shares own ideas and points of view openly, regardless of potential criticism or risk; shows conviction when faced with adversity and challenges; raises difficult topics to be sure they are addressed.
• Develops talent 3 - Shares own experience and expertise with others if asked. Provides constructive feedback and other support for other people's development.
• Instills trust 3 - Demonstrates integrity, upholding professional codes of conduct. Instills trust by following through on agreements and commitments despite competing priorities and by being honest and straightforward.
• Manages ambiguity 3 - Responds effectively to unclear situations, seeks to resolve ambiguity and make progress. Seeks guidance on how to adapt to changes, responds with appropriate composure and effectiveness.
• Nimble learning 3 - Learns through experimentation when tackling new problems, using both successes and failures as learning fodder. For example, experiments to find the best possible solution and gains insight from test cases. Makes use of new concepts and principles when addressing problems. Learns from mistakes to avoid repeating them.

Qualifications

• Bachelor’s degree
• 8 years of related experience preferred

Skills

• Account/Client Management
• Brand Management and Development
• Campaign Management
• Commercial Acumen
• Costing and Budgeting
• Customer-Focused Approach
• Managing Change
• Planning and Organizing
• Strengthens Customer Connections

Physical Demands/Working Conditions

Physical Demands Category: Office

Physical Demands/Work Environment/Travel Requirements: • Physical demands: While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance, stoop, kneel, crouch or crawl; talk, hear, taste and/or smell; the employee must occasionally lift and/or move up to 50 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus. • Work environment: While performing the duties of this job, the employee is exposed to weather conditions prevalent at the time. The noise level in the work environment is usually moderate. • Travel required: As required by the position.

Our people are passionate about what they do, the product they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation and dedication, we're the right company for you.

Build a challenging and rewarding career with us!

American Tire Distributors is an Equal Opportunity Employer and Drug Free Workplace

To review our Privacy Policy, click here.