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Senior Digital Marketing Specialist - eCommerce
Pay$80000.00 - $130000.00 / year
LocationFremont/California
Employment typeFull-Time
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Job Description
- Req#: TOSIn1RmiERh
Employer Industry: Digital Marketing and eCommerce
Why consider this job opportunity:
- Salary up to $130,000 annually
- Comprehensive benefits including bonuses, medical, dental, vision, life insurance, AD&D insurance, Paid Time Off, EAP, & 401(k)
- Opportunity for career advancement and growth within the organization
- Work in a dynamic and fast-paced environment with a focus on innovative digital marketing strategies
- Chance to collaborate with creative teams and enhance brand visibility
What to Expect (Job Responsibilities):
- Manage the setup, optimization, and management of paid media campaigns across various platforms, including Google Ads and AMS
- Continuously monitor performance metrics and implement adjustments to improve CTR, ROAS, and campaign effectiveness
- Collaborate with the design team to create engaging graphic assets tailored for different advertising platforms
- Execute email marketing campaigns, ensuring content aligns with business goals and best practices
- Prepare performance reports and insights on paid campaigns, providing actionable recommendations for improvement
What is Required (Qualifications):
- Bachelor's degree in Marketing, Digital Marketing, Analytics, or a related field
- 5-7 years of social or digital marketing experience, particularly in IT-related fields
- 5-7 years of experience with paid media on Google, Meta Ads, and AMS platforms
- Strong analytical skills with in-depth knowledge of media buying and performance metrics
- Excellent communication skills, both written and verbal, with a focus on ad copywriting
How to Stand Out (Preferred Qualifications):
- Strong understanding of technology, particularly PCs and PC components
- A passion for using data to enhance performance and achieve meaningful results
- Proficiency in Excel for data analysis and campaign performance tracking
- Google Analytics Individual Qualification (GAIQ) certification or similar certification in Google Analytics
#DigitalMarketing #eCommerce #PaidMedia #CareerOpportunity #CompetitivePay
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