The pay range is $87,900.00 - $158,200.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits .

About us:

Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers.

Fueling the continued success of one of the world’s most beloved and recognized brands is a distinctly capable, creative, and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves in connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love and our business. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies, and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies, media and ad tech companies gives us a wide range of capabilities, from award-winning creative work to exciting and performance-based marketing. Leveraging our collective assets and fostering a healthy, supportive, and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

A role within Roundel is an opportunity to be part of a strategic priority business for Target. Roundel is Target’s retail media network (RMN), a sell-side business built on the principles of first-party (people-based) data, brand safe environments and proof that our marketing programs drive business results for our clients. Roundel is here to drive business growth for our clients and to lead the industry to a better way of operating.

The Sr. Manager, Experiential Marketing will be responsible for driving the B2B experiential strategy for various industry events and campaigns. This role will find the right moments and the right activations to bring the Roundel brand to life. Experiential is an integral part of Roundel’s marketing mix and is leveraged to connect Roundel with our current and future partners. The successful candidate will work closely with internal cross-functional teams and external agencies to craft a plan that elevates the brand and promotes deep engagement and incremental client investment. You will work with some of the best agency partners in the business as well as the world-class Target Creative team to dream up and execute industry-leading experiences that consistently deliver on strategic objectives.

This role will operate as a project hub; drafting briefs, driving timelines, budget and keeping working teams informed both internally and externally. The successful candidate will define resource needs based on size, scope and budget. You’ll provide vendors and agency partners on-going direction and feedback throughout the process. You’ll track metrics to influence future planning. You are ready to quickly adapt plans to fit the changing external landscape and will consider both IRL and hybrid/digital extensions to your projects.

This position reports to Roundel’s Director of Marketing.

About you:

• Bachelor's degree

• 5+ years experience

• Strong marketing background with an emphasis in Experiential, preferably with additional experience in Social Media, Talent Partnerships and/or PR – you know what it takes to bring an experience to life

• Demonstrated strategic thinking around how Experiential fits into the marketing mix and how to scale IRL stories via other marketing channels

• Demonstrated ability to synthesize information, think critically, and communicate effectively, including the ability to clearly present concepts and ideas to all levels of management

• Ability to embrace ambiguity (even be energized by it!)

• Curiosity around learning new things, uncovering new opportunities and staying current with the external retail media landscape

• Understanding of strategic client objectives

• Be able to think fast on your feet to resolve issues that arise in an ever changing fast paced environment

• Exhibits integrity, creativity, ingenuity, curiosity and resourcefulness

• Ability to travel and work limited evenings, weekends to support experiential execution

This position may be considered for a Remote or Hybrid (known internally at Target as 'Flex for Your Day') work arrangement based on Target's needs. A Remote work arrangement means the team member works full-time from home or an alternate location that's not a Target location, does not have a desk at a Target location and may travel to HQ up to 4 times a year. A Hybrid/Flex for Your Day work arrangement means the team member's core role may be performed either remote or onsite at a Target location depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.

Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.