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SEO & Web Performance Specialist (Remote)
5 days agoWhat's your preference?
Job Description
- Req#: 284548
Employer Industry: Higher Education
Why consider this job opportunity:
- Starting salary of $68,000 annually
- Comprehensive benefits package including medical, dental, vision, and tuition waiver
- Opportunity for career advancement and growth within the organization
- Flexible remote work arrangement with occasional on-campus visits
- Supportive and collaborative work environment across marketing and academic teams
- Chance to significantly impact the university's digital presence and user engagement
What to Expect (Job Responsibilities):
- Develop, execute, and maintain the university's SEO strategy aligned with institutional marketing goals
- Conduct SEO audits, analyze content performance, and identify opportunities for improved visibility
- Monitor AI Overview and GEO visibility and produce recurring reports on traffic and ranking shifts
- Collaborate with the Web Developer to address technical performance and Core Web Vitals
- Create and maintain performance dashboards and regular reporting for SEO and content metrics
What is Required (Qualifications):
- Bachelor's degree in Marketing, Communications, Data Analytics, or a related field
- Minimum of six (6) to ten (10) years of professional experience in SEO, web analytics, or content strategy
- Strong understanding of on-page and technical SEO, including metadata and link architecture
- Proficiency with analytics tools such as GA4, Google Search Console, and SEMrush
- Strong analytical skills with the ability to translate data into actionable insights
How to Stand Out (Preferred Qualifications):
- Relevant certifications in Google Analytics, Search Console, or SEO strategy tools
- Experience collaborating with cross-functional marketing teams
- Familiarity with AI-driven visibility reporting and monitoring
- Knowledge of accessibility standards and site speed optimization
- Experience aligning organic and paid search strategies for maximum impact
#HigherEducation #SEO #WebAnalytics #DigitalMarketing #CareerOpportunity #RemoteWork
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