Remote Jobs

Social Media Analyst - remote


Pay70,800.00 - 99,975.00 / year
LocationRemote
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 446730BR
      Job Description

      ATTENTION MILITARY AFFILIATED JOB SEEKERS - Our organization works with partner companies to source qualified talent for their open roles. The following position is available to Veterans, Transitioning Military, National Guard and Reserve Members, Military Spouses, Wounded Warriors, and their Caregivers. If you have the required skill set, education requirements, and experience, please click the submit button and follow the next steps.

      Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We not only encourage but celebrate internal mobility. We also recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we work hard to create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them.

      Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself.

      We are seeking a highly-skilled and strategic Social Media Analyst to lead Empower's social analytics efforts as part of our in-house social media team. The ideal candidate will have a deep understanding of social media performance metrics, data analysis, and how to leverage data to drive compelling strategy. The Social Media Analyst will be responsible for creating KPIs, tracking trends, reporting on performance metrics, and using analytics and insights to help guide strategies that elevate Empower's social media presence.

      What you will do:

      Develop, standardize, and manage key performance indicators (KPIs) that align with business objectives and social media goals
      Track, analyze, and report on organic and paid performance metrics across social media platforms including but not limited to LinkedIn, Facebook, Instagram, YouTube, TikTok and X
      Monitor and regularly report on social media conversation, volume, sentiment and trends using social listening tools to uncover actionable insights that inform strategy
      Develop and maintain social listening dashboards and routines to track brand perception and identify opportunities and threats in real-time
      Regularly benchmark social media performance against industry standards and key competitors
      Present high-level insights and reports to executives, helping inform strategic decision-making across the business
      Implement and optimize tagging strategies for content and campaigns to improve reporting accuracy and insights
      Collaborate with marketing teams and business lines to provide data-driven insights on performance, recommending optimizations and adjustments to content strategies
      Stay updated on industry trends, best practices, platform and tools updates to continually improve the effectiveness of social media efforts

      Certificates/Security Clearances/Other

      Base Salary Range

      $70,800.00 - $99,975.00
      The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

      Equal opportunity employer • Drug-free workplace

      We are an equal opportunity employer with a commitment to diversity. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applicants will receive consideration for employment without regard to age (40 and over), race, color, national origin, ancestry, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, religion, physical or mental disability, military or veteran status, genetic information, or any other status protected by applicable state or local law.

      ***For remote and hybrid positions you will be required to provide reliable high-speed internet with a wired connection as well as a place in your home to work with limited disruption. You must have reliable connectivity from an internet service provider that is fiber, cable or DSL internet. Other necessary computer equipment, will be provided. You may be required to work in the office if you do not have an adequate home work environment and the required internet connection.***

      Additional Qualifications/Responsibilities

      What you will bring:

      4+ years in social media analysis with a focus on social media metrics, social listening and reporting
      Bachelor's degree in Marketing, Communications, Data Analytics, Statistics, or a related field
      Proficiency with Social Media Analytics tools (i.e., Sprout Social, Meltwater, Sprinklr, Brandwatch, Google Analytics) and native platform analytics
      Expertise in Excel to manipulate, analyze, and visualize large data sets
      In-depth knowledge of social media platforms, including but not limited to Facebook, Instagram, LinkedIn, X, YouTube, and TikTok
      Strong experience in developing and tracking KPIs that align with business goals, including content performance, engagement rates, ROI, and audience growth
      Ability to think analytically, identify opportunities for improvement, and find creative ways to solve problems based on data insights
      What will set you apart:

      Strong written and verbal communication skills, with the ability to translate complex data into clear, actionable narrative for various audiences
      Strong organizational skills with the ability to prioritize and manage multiple projects, meet deadlines, and execute tasks in a high-pressure environment
      High competency in Microsoft Office Suite
      ***Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.***

      What we offer you

      We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance.

      Medical, dental, vision and life insurance
      Retirement savings - 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
      Tuition reimbursement up to $5,250/year
      Business-casual environment that includes the option to wear jeans
      Generous paid time off upon hire - including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
      Paid volunteer time - 16 hours per calendar year
      Leave of absence programs - including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
      Business Resource Groups (BRGs) - internal networks that rally around common interest, experiences and identities such as race, ethnicity, gender, ability, military status and sexual orientation. BRGs play a vital role in educating and engaging our people and advancing our business priorities.
  • About the company

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Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

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