General Motors of Canada

Technical Product Manager – Tagging & Instrumentation

New

PayCompetitive
LocationAustin/Texas
Employment typeFull-Time

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  • Job Description

      Req#: JR-202506844
      Employer Industry: Automotive

      Why consider this job opportunity:
      - Salary range up to $151,400
      - Bonus potential based on company and individual performance
      - Comprehensive benefits package including medical, dental, vision, and retirement savings plans
      - Opportunities for professional growth and development, including tuition assistance and student loan refinancing
      - Flexible work environment with remote and hybrid options
      - Commitment to diversity and inclusion within the workplace

      What to Expect (Job Responsibilities):
      - Create data capture and tagging documentation to support GM's digital properties for accurate analytics data
      - Document tagging plans and collaborate with development teams for implementation and quality assurance
      - Develop and maintain Adobe Analytics/CJA report suite design
      - Work with vendors to implement Tag Management Rules and capture data in Adobe/Azure platforms
      - Ensure data capture solutions comply with privacy regulations and promote enterprise data capture standards

      What is Required (Qualifications):
      - Minimum of 5 years of experience in analytics development, design, or tagging strategy
      - Bachelor’s degree in Technology or a related quantitative field
      - At least 3 years of experience with Adobe Analytics or comparable platforms
      - Proven experience implementing and customizing tags for marketing and site optimization
      - Proficiency in HTML, CSS, JavaScript, SQL, and relational databases

      How to Stand Out (Preferred Qualifications):
      - Understanding of APIs and technologies such as JSON and REST
      - E-commerce domain knowledge and experience
      - In-depth knowledge of Adobe Analytics platform components and implementation

      #Automotive #Analytics #DataManagement #CareerOpportunity #DiversityAndInclusion

      "We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
      We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer."
  • About the company

      804253 General Motors of Canada Company, commonly known as GM Canada, is the Canadian subsidiary of General Motors.