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Content Marketing Specialist - Electrodes, Supplies, & Accessories
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Job Description
- Req#: 4113511009
Employer Industry: Medical Device Manufacturing
Why consider this job opportunity:
- Salary up to $95,000 USD
- Opportunity for career advancement and growth within a global company
- Engaging work environment with a focus on innovation and collaboration
- Chance to create impactful marketing content that supports healthcare professionals
- Participation in industry trade shows and events
- Supportive employer committed to equal opportunity and diversity
What to Expect (Job Responsibilities):
- Lead content strategy and execution for the employer's electrodes and accessories line, focusing on driving demand and recurring revenue
- Create, update, and optimize product descriptions for the company e-store and catalogs
- Develop and manage a multi-channel social media strategy, including paid campaigns to drive traffic to e-store listings
- Collaborate with cross-functional teams to create marketing materials such as brochures and specification sheets
- Monitor industry trends and utilize AI tools to enhance content production
What is Required (Qualifications):
- Bachelor's degree in marketing, communications, or a related field
- Minimum of 3 years of related experience in marketing communications, ideally in a B2B setting
- Experience in a highly-regulated industry; medical device or healthcare experience preferred
- Strong writing and editing skills with adherence to standardized style guides
- Proficiency in managing content within e-commerce and Content Management Systems (CMS)
How to Stand Out (Preferred Qualifications):
- Portfolio or relevant writing samples showcasing the ability to translate technical concepts into compelling marketing copy
- Familiarity with paid social advertising (LinkedIn and Meta Ads Manager) and audience targeting
- Experience with marketing automation platforms (Salesforce Account Engagement)
- Working knowledge of Adobe Creative Suite (InDesign, Photoshop)
- Proficiency in marketing project management tools (e.g., Monday.com)
#MedicalDevices #ContentMarketing #CareerOpportunity #B2BMarketing #HealthcareInnovation
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