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Job Description
- Req#: 481d7635-6d5a-425a-b277-15064e174b7c
Employer Industry: B2B Marketing Technology
Why consider this job opportunity:
- Opportunity to shape impactful storytelling and define a category in B2B marketing
- Collaborate with sophisticated marketing teams at Fortune 500 companies
- Creative freedom to drive innovation in content formats
- Expand influence across content strategy, brand, and thought leadership
- Work in a collaborative team environment with product marketers and demand generation strategists
What to Expect (Job Responsibilities):
- Write high-quality content across various formats including blogs, ebooks, and case studies
- Support category creation efforts by producing thought leadership content
- Develop SEO-informed content to drive organic traffic and lead generation
- Produce sales collateral and messaging for sales enablement
- Collaborate with subject matter experts to gather insights and maintain content calendars
What is Required (Qualifications):
- 3-7+ years of experience in B2B SaaS content writing, ideally in martech or demand generation
- Proven ability to simplify complex concepts for enterprise-level marketing audiences
- Demonstrated experience producing high-performing content that drives pipeline or demand
- Exceptional writing, editing, and storytelling skills with a diverse content portfolio
- Solid understanding of SEO, content strategy, and digital performance metrics
How to Stand Out (Preferred Qualifications):
- Experience in ABM, demand generation, or B2B marketing operations
- Familiarity with the B2B martech ecosystem (e.g., Salesforce, HubSpot)
- Ability to develop long-form gated assets from scratch
- Ghostwriting experience for executives
#B2BMarketing #ContentWriting #DemandGeneration #CareerGrowth #MarketingTechnology
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