• Job Description

  Req#: JR100552
  Job Type
  Full time
  PetSafe Brands, formerly known as Radio Systems Corporation, is headquartered in Knoxville, TN. It has been named "The Marble City" and "Scruffy City", names we have embraced for our unique charm. We are the home of 1982 World's Fair and we boast of 21 craft breweries around the city (click here for the Ale Trail). If you like to hike or camp, visit the Great Smokey Mountain National Park. Take your pick of outdoor activities from walking, tubing, running, or biking in our Urban Wilderness. Knox County has an amazing public-school system, no state income tax, low property taxes and cost of living. We host Music and Shakespeare on the Square as well as Family Movie Nights on the Square during the summer months in downtown Knoxville.
  
  Our Company: PetSafe Brands is the world leader in pet products through our family of brands:Pet Safe® Brand, Sport DOG® Brand, Invisible Fence® Brand, Kurgo and Premier Pet. Pet Safe® Brand makes every product from leashes and harnesses to water fountains and and litter boxes. We have an ambitious goal of touching over 21 million pets, people, and communities around the world each year. We serve a broad range of pet owners from providing the hunter the best gear for a successful hunt to accommodating the "Not-So-Crazy Cat Lady" with all the entertaining toys and effective solutions she could ever imagine. We do this by creating a culture of enthusiasm, resilience, adaptability, and teamwork every day in the office. We work hard to be our community's employer of choice as we all live our purpose: We exist to unleash freedom for pet parents by keeping their pets happy, healthy and safe.
  
  Summary of Position:
  
  The DTC E-Commerce Merchandising Specialist is the key product expert responsible for ensuring the right products are presented in the right place, at the right time, to maximize sales and enhance the customer shopping experience. This role focuses on optimizing product placement, category organization, and recommendation strategies to drive conversion and increase average order value across the portfolio of our global DTC websites. The ideal candidate is highly analytical and detail-oriented, leveraging data-driven insights to refine merchandising strategies, improve product discoverability, and enhance the overall digital shopping journey. Through thoughtful curation, A/B testing and cross-functional collaboration, this role ensures that customers can easily find, evaluate and purchase products that meet their needs.
  
  Responsibilities:
  
  1. Digital Merchandising & Product Optimization
  
  • Manage product assortment, ensuring compelling and accurate listings on each DTC website.
  • Develop and execute merchandising strategies to drive conversion, increase average order value and enhance customer retention.
  • Ensure high-quality product imagery, descriptions and content are optimized for engagement and searchability.
  • Collaborate with sales and marketing teammates to launch new SKUs, seasonal collections and exclusive online offerings.
  
  2. Sales & Product Performance Optimization
  
  • Analyze product performance data to inform merchandising decisions.
  • Leverage A/B testing to refine product placement, pricing and promotional strategies.
  • Work closely with marketing teammates to optimize product visibility through SEO, paid media and email marketing.
  • Develop and implement product recommendations, cross-sell and up-sell strategies using rule-based software to maximize revenue.
  
  3. Website Experience & Customer Journey Optimization
  
  • Enhance site navigation, taxonomy and product discoverability to create a seamless shopping experience.
  • Implement dynamic, data-driven merchandising to improve engagement and conversion.
  • Identify, troubleshoot and resolve any friction points in the online purchasing process.
  
  4. Cross-Functional Collaboration
  
  • Work closely with order management teammates to ensure accurate stock levels and minimize out-of-stock occurrences.
  • Partner with sales and marketing teams on promotions, content and campaign execution.
  • Collaborate with customer care teams to address common pain points and improve the shopping experience.
  
  5. Reporting and Insights
  
  • Develop reports to monitor merchandising performance and identify opportunities for growth.
  • Provide actionable insights on consumer trends, competitor websites, product performance and areas for conversion optimization.
  • Present findings and recommendations to leadership and relevant cross-functional teams.
  
  
  Qualifications:
  
  • 2-4 years of experience in e-commerce merchandising or similar role.
  • Bachelor's degree (BA, BS) or equivalent experience.
  • Proficiency in e-commerce platforms, experience with Shopify and headless environments preferred.
  • Experience with e-commerce merchandising and analytics tools (Algolia, Google Analytics, Shopify Analytics, etc.).
  • Strong understanding of site merchandising, UX/UI best practices, and CRO (conversion rate optimization).
  • Strong excel and data management skills.
  • Demonstrated proficiency in web technologies, including content management systems and basic HTML.
  • Knowledge of and experience with various internet marketing disciplines, including search engine optimization, search and display advertising, email marketing, user experience best practices, A/B testing and analytics.
  • Exceptional written and verbal communication skills.
  • Excellent analytical, project management, and organizational skills.
  • Self-directing with a strong work ethic and high standards for quality and efficiency.
  • Flexible with changing priorities based on stakeholder and customer feedback.
  • Ability to collaborate effectively with internal and external team members, including remote and global teammates.
  • The ability and willingness to communicate, share knowledge and collaborate across departments.
  • Strong desire and ability to continually learn and maintain a high level of expertise in a field that is constantly changing and evolving.
  
  Relationships:
  
  • Reports to DTC E-commerce Manager
  • Works with and contributes to the goals of the global DTC team
  • Works with stakeholders within brand, category, creative and digital shelf teams on marketing and product content
  • Works with outside vendors as applicable
  
  
  BENEFITS:
  
  Working for PetSafe Brands definitely has its benefits. We offer a collaborative and creative team-oriented work environment where we encourage you to take risks to learn and grow! We offer a competitive benefits package including medical, dental, vision, and 401K match. In addition we offer a rich wellness program which includes an onsite health clinic, workout facility and of course, we encourage you to bring your dog to work, which is our whole reason for what we do!
  
  PetSafe Brands is dedicated to offering equal employment opportunity for all teammates and fostering a work environment free of discrimination and harassment. At PetSafe Brand, our teammates are our greatest strength. We strive to build a workforce as diverse as the customers we serve by hiring great people from a wide variety of backgrounds, life experiences, knowledge, self-expression and talent. We recruit and reward teammates based on capability and performance and together we are building a culture that welcomes all dimensions of an individual's identity including race, color, gender identity or expression, sexual orientation, marital status, age, educational background, national origin or ancestry, religion, veteran status, or physical ability. We embrace these differences and the unique contributions each teammate brings not just because it is the right thing to do but because it makes our company stronger. While we are committed to creating a diverse and inclusive workplace and a culture of belonging, we recognize that we still have more work to do and a lot more to learn.

• About the company

  The best remote jobs for you

Notice