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E-Commerce & Marketing Specialist
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Job Description
- Req#: R13621
- Drive the SimpleTire.com financial plan by analyzing daily performance metrics (Sessions, CVR, AOV) and identifying actionable trends to inform cross-functional decision-making.
- Serve as a key point of contact to facilitate information flow between Sales and Marketing, ensuring all channel leads have necessary assets.
- Act as a brand enthusiast by traveling to automotive events to capture photo and video footage; assist in basic editing for social and multi-channel content strategy.
- Optimize the rollout of sales campaigns by coordinating cross functionally to ensure site assets are ready for launch.
- Execute A/B tests on landing pages and promos, gather data and analyze test outcomes and synthesize lessons learned to provide strategic recommendations for improving the marketing program.
- Ensure accuracy of promotional execution, including auditing site badges, discount eligibility, and tracking link functionality.
- Maintain dashboards, models, and 'post-mortem' documents to track the success of marketing initiative.
- Identify actionable insights and implement solutions that drive revenue and conversion growth.
- Work collaboratively with Merchandising and Pricing to ensure site listings and promotions align with inventory and business goals.
- Provide data inputs and administrative support for monthly sales and demand forecasting processes.
- Automotive Industry Passion
- Analytical & Detail-Oriented
- Visual Content & Creative Coordination
- Organizational & Multi-tasking Skills
- Collaborative & Proactive Communication
- Technical Aptitude
- Data Interpretation & Insights
- Solution-Oriented Problem Solving
- Operational Agility
- Bachelor's degree in Marketing, Business, or Communications
- 1+ year of experience in marketing, e-commerce, or a related field.
- Active automotive enthusiast with industry knowledge
- Proficiency in Google Sheets and data analysis
- Hands-on familiarity with eCommerce platforms (CMS), site merchandising tools, or promotional engines
- Basic photo and video capture ability
- Familiarity with creative editing software
- Understanding of DTC business models
- Availability to travel for events and support on-site content creation
- Adaptability in fast-paced environments
- Continuous viewing from and inputting data to a computer screen
- Talking through the computer for meetings and one-to-one conversations
- Sitting for long periods of time
- Travel required (
- SimpleTire is a drug-free environment. All applicants being considered for employment must pass a pre-employment drug screening before beginning work.
As an E-Commerce & Marketing Specialist - Direct to Consumer, your essential job responsibilities will include the following:
E-Commerce & Marketing Operations
Base Pay Range: $63,000 - $72,000
Competencies Required
Requirements
Physical Job Requirements
Drug Policy
The compensation offered for this position will depend on qualifications, experience, and geographic location. This position is primarily paid on highly incentivized commission structure.
The starting compensation is expected to be:
$63,000 - $72,000
EOE Statement: SimpleTire is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status or disability (in compliance with the Americans with Disabilities Act*), or any other legally protected status, with respect to employment opportunities.
*ADA Disclosure: Any candidate who feels that they may need an accommodation to complete this application, or any portions of same, based on the impact of a disability should contact SimpleTire's Human Resources Department to discuss your specific needs. Please feel free to contact us at 1-800-933-2537 x6550.About the company
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