Influencer Manager

Riverside Building; County Hall, Westminster Bridge Rd
London, GREATER LONDON, SE1 7PB
United Kingdom

Merlin’s Midway and Resort Theme Park divisions are looking for a creative and passionate Influencer Manager to help elevate Merlin’s influencer marketing activity at pace.

Bringing together all existing influencer marketing work in the UK and complimenting this with a UK wide strategy and reporting model you’ll help grow awareness, fanbase and engagement of our attractions more effectively, putting Merlin where the biggest conversations happen.

What we are looking for

• Proven experience in influencer marketing, ideally within the entertainment/ tourism industry
• Understanding of social media platforms and the evolving influencer landscape within them, including key players within the UK across Instagram, TikTok and YouTube
• Strong relationship management and negotiation skills
• Data driven with analytical skills, with ability to create and analyse reports on influencer marketing activity
• Creative and organised, with a gift for crafting engaging influencer campaigns
• Passionate about social media and influencer marketing, with active interest in popular culture and digital trends

This role will support local attraction teams with their influencer marketing capabilities and work with the Head of social media to curate a UK wide influencer strategy. You’ll harness the power of influencers within digital media to drive engagement between Merlin attractions and their target audiences.

As an Influencer Manager you’ll build relationships with marketing and PR teams across our attractions to amplify our existing influencer marketing activity and compliment their work with a clear UK wide strategy. You’ll also lead in-house influencer identification, outreach, negotiation, and contract capabilities, building and maintaining excellent influencer relations across all social media channels within the entertainment industry.

This is a permanent, full-time role. Working predominantly Monday to Friday.

What’s in it for you

Alongside a truly inclusive culture where everyone is encouraged to be themselves at work and have access to career enabling development opportunities, we can also offer:

• Salary of circa £40,000 per annum
• A discretionary company bonus of up to 12.5% of salary
• Access to an employee perks website offering discounts on everything from hotel stays to wellbeing classes
• Travel loan scheme
• Merlin Magic Pass – allowing you, your family, and friends free entry into our attractions globally!
• 40% online LEGO discount

Everyone Matters at Merlin.

At Merlin we welcome the world to our magical attractions and resorts every day and we want to reflect that same multicultural mix inside our business too. We strive to create an inclusive and diverse workplace where people can be themselves, have the same opportunities and thrive together. Because at Merlin, everyone matters! Together, we work to create a workplace where everyone feels valued, no matter their age, race, gender, disability or sexual orientation. Although we understand that we'll always be learning and growing, we aim to be the most inclusive and flexible employer in our industry.

If you have any questions or if you require any assistance, because of a disability or medical condition, please contact us by email at Midway.Recruitment@merlinentertainments.biz and one of the team will get back to you as soon as possible.