Thomson Reuters
Manager, Campaign Planning
This job is now closed
Job Description
- Req#: JREQ174618
Employer Industry: Marketing and Advertising
Why Consider this Job Opportunity:
- Opportunity to lead the campaign planning efforts for Government Risk and Risk/Fraud Partnerships
- Chance to create impactful, customer-centric omni-channel campaign plans
- Involvement in developing acquisition, retention, cross-sell, and upsell marketing campaign plans
- Mobilize digital campaign plans with cross-functional teams
- Manage budget and focus on strong ROI
- Translate campaign performance data into actionable insights
What to Expect (Job Responsibilities):
- Serve as a "connector" and trusted partner across TR Marketing and Corporates & Government Risk businesses
- Understand customer personas and pain points to inform relevant, personalized campaigns
- Create marketing briefs and plan overviews
- Present and communicate campaign plans, learnings, and optimizations
- Continually monitor success of planning process and identify efficiencies
What is Required (Qualifications):
- 5+ years in marketing planning and campaign strategy
- BA/BS preferred, or equivalent work experience
- Leader of omni-channel and digital marketing programming
- Customer-centric with strong relationship-building skills
- Skilled at conflict resolution and problem-solving
How to Stand Out (Preferred Qualifications):
- Experience leveraging customer insights to drive strategy
#MarketingCampaigns #CustomerCentric #ROI #DigitalMarketing #CampaignPlanning
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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.About the company
Thomson Reuters Corporation (/ˈrɔɪtərz/) is a Canadian multinational media conglomerate.
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