Diverse Lynx
Marketing cloud personalization lead consultant
This job is now closed
Job Description
- Req#: 24-02752
- Candidate must have good amount of knowledge and working experience on Marketing Cloud personalization (Interaction Studio) including work experience in SFMC application.
- Major focus is on Marketing Cloud personalization experience (Interaction Studio)/Mobile Studio & Ad Studio with SFMC application.
- Develop product knowledge in Salesforce Marketing Cloud.
- Have experience in creating emails in Email Studio with dynamic content and personalization, creation of smart forms and landing pages, automating data imports and other business processes in Automation Studio, creating medium and complex Journeys in Journey Builder, and building, validating and updating lists and data extensions in Contact Builder.
- Experience with Mobile Studio, Social Studio, Interaction Studio and Einstein is also required for implementing cross-channel campaigns.
- Experience in integrating with Sales/Service cloud and minimal hands on using Distributed Marketing.
- Perform QA and rendering checks in all mail domains & devices. Apply code fixes to incorrectly rendered images/emails and dynamic content.
- Strong understanding and work experience with Amp script, SSJS and SQL required.
- Have experience with loading/importing records into Data Extension by using SQL or SSJS. Validate the data and create audience segments for campaigns as per client requirements.
- Have good amount of experience in creation of complex journeys in Journey Builder, utilize various data sources and create audience for Journeys, User Initiated emails, Triggered Sends etc.,
- Have knowledge and experience in set up of SFMC from scratch, create Business Units, create Roles and User profiles, edit user permissions etc.,
- Good hands on experience in SOAP and REST API.
- Good knowledge and work experience in understanding the client data model.
- Strong Research, Troubleshooting & Problem solving skills.
Job Description:
Responsibilities:
About the company
We provide Consulting Services for our customer’s project and staffing needs. We also provide Data Management for Clinical Trials.
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