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Marketing Specialist - B2C
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Job Description
- Req#: fRKDYsR2YR7k
Employer Industry: Health and Benefits Marketing
Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Flexibility to work remotely or in the office as needed
- Engage in meaningful work that impacts participant adoption rates in health and benefits
- Collaborate with a dynamic marketing team in a fast-paced environment
- Develop and execute innovative digital marketing campaigns
- Competitive salary based on experience
What to Expect (Job Responsibilities):
- Collaborate with the Director of Adoption Marketing to set strategic marketing objectives
- Develop integrated marketing campaigns utilizing traditional and digital channels
- Gather and analyze feedback from stakeholders to create impactful content
- Manage adoption direct mail communications and digital engagement strategies
- Conduct competitor research related to participant enrollment efforts
What is Required (Qualifications):
- Minimum 3 to 5 years of marketing experience
- 1 to 2 years of experience in the health and benefits industry
- BA/BS in business, marketing, or a related field preferred
- Proficiency in Microsoft Office Applications and knowledge of Adobe Creative Suite
- Strong project management and communication skills
How to Stand Out (Preferred Qualifications):
- Experience with CRM and marketing automation tools
- Exceptional attention to detail and proofreading skills
- Ability to propose and develop creative solutions proactively
- Resourceful personality with strong time management skills
- Experience working collaboratively with clients and internal stakeholders
#HealthMarketing #DigitalCampaigns #RemoteWork #CareerGrowth #MarketingSpecialist
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