The purpose of this roles is to support the Client Director in delivery on the account, managing the capabilities and team to ensure on-time delivery and excellence in execution. This is a key role in driving collaboration internally and externally with the client and partners.

Job Title:

Planning Manager

Job Description:

Introduction

Carat is an award-winning media, content and branding agency that uses its peerless understanding of the passions, motivations, and behaviours of real people to bring brands and their customers together. Carat is privileged to work with some of the most eminent companies in the world..

We’re hiring an Account Manager as part of our team in London.

Purpose of the Role

This is an exciting opportunity to work across the range of Ferrero products from Kinder, Nutella, Ferrero Rocher and Tic-Tac as well as Nerds! We recently won the account, this is our first year working with Ferrero and we have a wonderful opportunity to help evolve their media and their thinking into new platforms. All of this balanced against the wholesomeness of Premier Foods.

Premier Foods is a British food company whose purpose is “enriching life through food”. They have a portfolio of long-established brands that are household staples and which are invariably category leaders. Many of the brands were built on TV and this channel remains the cornerstone for their advertising budgets. We work closely with the client procurement and insight teams to explore effectiveness and efficiency across all channels. This role will be working across a selection of brands including Mr Kipling cakes, Ambrosia, Batchelors and Plantastic

Key Responsibilities

• Managing the Business: Support the delivery of multiple workstreams in order to meet client expectations through effective mobilisation of the dentsu resources and people at all times.

• Relationship Management: Supporting the delivery of outstanding client service for your clients and working with the Client Account Director and Client Director to deliver according to appropriate contact strategy and client service plan
• Demonstrate a good understanding of the client’s products and services
• Proactive Client Development: Support the CAD/CD in identifying opportunities for cross-sell and up-sell
• Managing Client requirements across the network: Responding in a timely and accurate manner to client requests for information, working seamlessly with internal stakeholders and colleagues across the network in order to deal with their requests.
• Network Client team management: Appropriate management and mobilisation of Carat network / OpCos around client, responsible for ensuring delivery in a timely accurate fashion
• Finance: Ensure the finance process is smooth and error-free
• New Business: Active engagement in new business opportunities as appropriate
• Managing People: Responsible for actively developing direct reports.

Planning responsibilities:

• Work with the strategist, senior planners, and dentsu data sources to create robust consumer journeys to help inform strategic development
• Full knowledge of dentsu planning tools and processes (eg Designing For People, CCS Planner) and understand when these should be implemented
• Involvement in creating ideation sessions with relevant dentsu stakeholders to develop ecosystem based on developed and agreed strategy
• Work with, and brief, dentsu stakeholders across relevant brands/OPCO’s to develop activation plans from the agreed ecosystem. Ensure the stakeholders deliver work to brief and on time.
• Work with activation teams and clients to ensure any learnings from campaign optimisation are actively applied to the campaign

Qualifications + Skills required

Commercial Acumen

• Understands commercial terms of the contract;
• Considers all aspects of the plan from a commercial perspective and in relation to the original brief;
• General understanding of business models and trends, particularly within the client sector;
• External market awareness: both in the media industry and client-specific challenges.

Media, strategy and product Skills

• Sound knowledge of all dentsu network services;
• Strong marketing, media and communications concepts, models, skills, practices, tools, frameworks, etc.;
• Holistic view of Bought, Owned and Earned (BOE) media;
• Good understanding of holistic digital media concepts, propositions, dentsu digital services;
• Ability to analyse numerical data and pull out reasonable and rational conclusions to underpin innovative strategic plan.

Communication

• Excellent communicator: verbal, written, presentation, listening skills with internal and external stakeholders both senior and junior;

Teamwork and people management

• People management: sense of ownership in carrying out direct reports’ reviews and giving feedback.

What we offer

This is a permanent role. The team is based in our London office but operates under flexible working arrangements. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs which includes:

• Competitive Salary
• Company-provided Medical Healthcare
• Generous Pension provisions
• Health and Wellness benefits
• Volunteering days
• Life Assurance
• Working in diverse teams where you can make a real impact.
• Exciting and rewarding environment.
• Varied work across industries

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

About dentsu

Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.

Location:

London

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent