Kontoor Brands, Inc

Senior Manager, CDP & Marketing Automations


PayCompetitive
LocationGreensboro/North Carolina
Employment typeFull-Time

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  • Job Description

      Req#: R-20240301-0002
      Employer Industry: Apparel and Retail

      Why Consider this Job Opportunity:
      - Competitive salary up to $150,000
      - Opportunity for career advancement and growth within the organization
      - Comprehensive benefits package including health, wellness, and financial support
      - Remote work flexibility available
      - Chance to work with a global team and impact customer data programs
      - Supportive work environment promoting diversity and inclusion

      What to Expect (Job Responsibilities):
      - Develop and manage implementation of customer data platform (CDP) roadmap for North America and Europe
      - Manage email, SMS, Narvar order tracking, and browser messaging platform roadmap for North America and Europe
      - Participate in agile development ceremonies to ensure consistent customer segments
      - Serve as subject matter expert for CDP and Salesforce Marketing Cloud
      - Implement data cleansing, hygiene, and append processes

      What is Required (Qualifications):
      - Bachelor’s degree in business-related field preferred; MBA preferred
      - 3-5 years of experience in a global product or platform manager role
      - Experience with Salesforce Marketing Cloud and CDP platforms
      - Knowledge of email and SMS marketing platforms
      - Strong skills in CRM platforms for omnichannel retail

      How to Stand Out (Preferred Qualifications):
      - Experience with BlueConic CDP
      - Knowledge of SQL and information architecture
      - Familiarity with DSP, DMP, and other martech platforms
      - Previous experience in personalization platforms

      #ApparelAndRetail #DigitalMarketing #CustomerData #RemoteWork #DiversityAndInclusion

      We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
  • About the company

      Kontoor is a global lifestyle apparel company with a portfolio of iconic denim brands @Wrangler @LeeJeans. Follow us for official company news & updates.