Georg Jensen is a Danish design house renowned for its timeless Danish aesthetics, superior craftsmanship and visionary collaborations with leading artists and designers. Founded in Copenhagen in 1904 by master silversmith Georg Jensen, the company creates products ranging from jewellery, watches and homeware to silver hollowware and Christmas Collectables.

SENIOR MANAGER, BRAND MARKETING

Are you a self-driven leader ready to ignite Brand excellence? As the Senior Manager, Brand Marketing, you'll champion our global communication strategy, driving innovation and impact at every turn.

Based in Copenhagen, Denmark, this global role reports directly to Charlotte Ottesen-Hansen, Senior Director, Marketing. With a proven track record and a passion for luxury goods, you'll lead a team of talented marketers in crafting unforgettable brand experiences.

This full-time role offers flexible work arrangements, including options for both in-office and hybrid work.

WHAT YOU’LL DO AT GEORG JENSEN

Responsibilities:

• Spearhead the development of comprehensive annual Marketing plans and toolkits across functions, ensuring alignment with market needs and strategic objectives.
• Harness consumer insights to derive actionable learnings and priorities, driving strategic decision-making and informing brand direction.
• Oversee the end-to-end development of brand campaigns and Marketing toolkits, from concept ideation to execution, ensuring alignment with brand positioning and messaging.
• Collaborate closely with the Creative Team to provide clear and detailed briefs, guiding the creation of compelling assets that resonate with target audiences.
• Partner with the Direct-To-Consumer team to develop a comprehensive commercial calendar that supports omnichannel sales targets and drives business growth and facilitate the development of localized commercial calendars, serving as a strategic advisor for activation budget planning and media spend optimization.
• Own and manage the overall Marketing roadmap, effectively communicating strategies and priorities to key internal stakeholders to drive alignment and support.
• Ensure brand stewardship and consistency across all marketing touchpoints.
• Review and provide guidance on local content suggestions, ensuring alignment with brand guidelines and strategic objectives.
• Collaborate with the Merchandising team to ensure alignment of the long-term cross-functional commercial calendar with Product roadmaps, optimizing product launches and marketing initiatives.
• Lead, mentor, and empower the Brand Marketing team of six members, fostering a culture of excellence, collaboration, and continuous growth.

WHO YOU ARE

Personal qualities:

• Self-Driven and Growth-Minded: You possess the initiative and determination to thrive in a fast-paced environment, constantly seeking opportunities for personal and professional growth.
• Inspiring Leader: You lead with both drive and empathy, inspiring and motivating your team to achieve excellence.
• Relationship Builder: With your outgoing nature, you establish meaningful connections with individuals of varying personality types, fostering strong working relationships.
• Analytical Thinker: You approach problem-solving with an analytical mindset, deriving insights from data to drive strategic decision-making.
• Collaborative Team Player: You thrive in collaborative environments, leveraging your sociable nature to contribute effectively to team dynamics.
• Structured and Adaptable: You exhibit a structured approach to work, yet remain flexible and adaptable in the face of change.
• Curious and Trend-Savvy: Your innate curiosity drives you to understand consumer behaviour, business trends, and the latest industry developments.

Experience & knowledge:

• 5-8 years of experience in a Brand Marketing role, preferably within luxury goods and ideally with a global brand.
• Proven experience in strategic campaign development and creative development, either working directly with or within an agency.
• Demonstrated expertise in cross-functional strategic planning and experienced team leadership.
• Excellent written, oral, and presentation skills, with a strong command of the English language.
• Strong omnichannel and digital marketing experience, coupled with robust project management skills.
• Track record of successful collaboration with diverse stakeholders and a strong creative mindset to drive innovation.
• Proficiency in budget planning and management.

Language skills:
English as a daily working language

Education:
Preferably a Master’s degree within Marketing / Communication

START YOUR JOURNEY AT FISKARS GROUP

We are eagerly awaiting your application. We review applications on a continuous basis, so please submit your CV in English today! Don’t worry about a cover letter, your application is enough indication of your interest.

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