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Sr. Strategy Marketing Analyst
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Job Description
- Req#: 7741
Employer Industry: Healthcare Consumer Empowerment
Why consider this job opportunity:
- Salary up to $116,500 per year
- Eligible for performance-based incentives as part of the total compensation package
- Comprehensive benefits package including medical, dental, vision, and 401(k) match
- Uncapped paid time off and paid parental leave
- Opportunities for ongoing education and tuition assistance
- Flexible remote work arrangement
What to Expect (Job Responsibilities):
- Translate marketing hypotheses and business objectives into actionable data initiatives and analyses
- Extract, transform, and analyze data from various sources to support marketing strategies
- Build and maintain dashboards to track marketing metrics, customer journeys, and pipeline health
- Implement attribution models to measure marketing impact across channels and campaigns
- Collaborate with data science teams to leverage predictive models for forecasting marketing performance
What is Required (Qualifications):
- Bachelor's degree in Marketing, Business, Economics, Statistics, Computer Science, or a related field
- 7+ years of experience supporting marketing decision-making with reporting and analysis
- Proficiency in SQL and strong hands-on experience with data warehouses
- Advanced skills in Excel, Power BI, and PowerPoint; experience with Python/R is a plus
- Strong knowledge of marketing principles, channels, and tactics, including ROI measurement and attribution
How to Stand Out (Preferred Qualifications):
- Experience leading a marketing function directly
- Familiarity with designing and interpreting A/B tests and other experimental frameworks
- Ability to aggregate, standardize, interpret, and model large, complex datasets
- Excellent communication and visualization skills for simplifying complex insights for non-technical audiences
- Strong problem-solving skills and attention to detail
#Healthcare #MarketingAnalytics #RemoteWork #CareerGrowth #DataDrivenInsights
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