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Vice President of Sales and Marketing
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Job Description
- Req#: o0pjRxsqS0CrAurSpEvePQ
Employer Industry: Senior Living and Healthcare
Why consider this job opportunity:
- Opportunity to make a meaningful impact in the lives of seniors every day
- Strong potential for career growth and professional development
- Work in a supportive and compassionate team environment
- Flexible scheduling options to promote work-life balance
- Competitive benefits including paid time off, tuition assistance, and health insurance
- Recognition and appreciation within a family atmosphere
What to Expect (Job Responsibilities):
- Develop and execute integrated sales and marketing strategies to enhance occupancy and market presence
- Lead and coach Sales and Marketing professionals to achieve occupancy and conversion goals
- Oversee digital marketing initiatives, including online advertising and brand consistency
- Collaborate with cross-functional teams to align strategies and improve customer experience
- Monitor performance metrics and market trends to refine sales and marketing tactics
What is Required (Qualifications):
- Bachelor's degree in Marketing, Business Administration, Healthcare Management, or a related field (Master's preferred)
- Minimum of 5 years of senior-level experience in sales, marketing, and analytics within senior living, healthcare, or hospitality
- Proven track record of leading digital marketing campaigns and managing multi-site teams
- Strong understanding of CRM systems and digital marketing tools
- Excellent interpersonal and communication skills with a focus on leadership
How to Stand Out (Preferred Qualifications):
- Experience aligning pricing and sales strategies to maximize revenue across various care settings
- Familiarity with CRM platforms such as Salesforce or HubSpot
- Background in leading sales functions, including performance management and data-driven analytics
- Passion for innovation and enhancing the customer experience
- Ability to work cross-functionally and influence stakeholders effectively
#SeniorLiving #HealthcareLeadership #SalesAndMarketing #CareerGrowth #DigitalMarketing
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