• Job Description

  Req#: MARKE003128

  Job Summary

  The Marketing Account Manager manages Marketing relationships with UFCU internal clients and external partners to support UFCU’s strategic objectives. As the main point of contact for the Marketing team, the Marketing Account Manager utilizes strong communication skills to work in partnership with internal business leaders to understand their business goals, and collaborates with Marketing leadership and team to recommend appropriate marketing initiatives. This role coordinates the Marketing process and enlists the resources needed to develop marketing initiatives from creative brief to execution.

  The Marketing Account Manager reports to the Marketing Manager.

  About UFCU

  As Austin’s largest locally-owned financial institution, University Federal Credit Union is a financial institution owned by, dedicated to, and always working for our Members. Our mission at UFCU is simple: to provide for the well-being of our Members. We are proud to focus on our purpose, possibilities and performance, with people at the center of all that we do. We deliver fair and honest products and outstanding service, and we work collaboratively within our organization as well as our community to help Members and employees achieve their personal and financial goals.

  Consistently receiving awards as the Top Credit Union, Top Mortgage Company, Best Place for Working Parents, Healthiest Employer in Austin, and Gallup’s Exceptional Workplace, UFCU is proud of its people-first culture. We value our employees as much as our Members. We offer an environment where people care about each other – like family. If you want to love what you do, make an impact in your community, and have the power to help people change their lives – then we’re glad you’re here.

  Essential Functions

  Client and Account Management

  • Serve as an internal consultant and business partner for product and channel managers across the organization to collaborate, develop, and implement marketing strategies to ensure alignment with organizational objectives.
  • Serve as internal and external contact for all strategic activities of the account.
  • Effectively communicate with clients, and provide overall account management.
  • Build and proactively manage long-lasting, mutually beneficial relationships with external contacts and internal departments to create a better customer experience.
  • Proactively identify and recommend strategic opportunities to the client to advance their business goals.

  Marketing Strategy and Operations

  • Collaborate across the team to create and execute campaign solutions that further the client’s goals while efficiently and effectively managing client and organizational resources.
  • Collaborate with Marketing and business leadership to ensure messaging, target audience, and distribution channels are optimized to meet marketing objectives.
  • Determine the type of advertising, including radio, TV, print, digital, and social, and marketing content that needs to be created and implemented.
  • Contribute to and collaborate on the content calendar and full lifecycle of marketing initiatives.
  • Collaborate with agency partners, vendors, or freelancers to bring projects to completion.
  • Oversee graphics and content to ensure alignment with UFCU’s brand.
  • Collaborate on project management for the Marketing department to ensure marketing campaigns are on schedule and within budget.
  • Effectively communicate the marketing performance, opportunities, objectives, strategy, and milestones to business leaders and key stakeholders.
  • Stay current on company offerings and industry trends.
  • Identify and recommend process improvements.

  Other

  • Adheres to all company policies, procedures and business ethics codes.
  • Completes required regulatory training as assigned.
  • Maintains strict adherence and compliance to all laws, rules, regulations and internal controls specific to the role, including but not limited to Bank Secrecy Act, Anti-Money Laundering, USA Patriot Act, OFAC and Fair Lending regulations.

  Knowledge/Skills/Abilities

  Knowledge

  • Strong project manager and problem solver.
  • Strong communicator (verbal, written, presentation).
  • Strong knowledge of Microsoft Suite (PowerPoint, Excel, Word) and Google Suite (Slides, Sheets, Docs).
  • Familiarity with Adobe InDesign.

  Skills

  • Detail-oriented, collaborative, and facilitative communication and listening skills.
  • Exceptional written and verbal communication skills.
  • Excellent interpersonal and relationship skills, with an employee/member service mentality, and the ability to interact with people from a wide diversity of backgrounds.
  • Creative problem-solving and analytical skills.
  • Strong organizational skills with demonstrated project ownership.
  • Highly motivated, self-starter with a growth mentality, and strong follow up skills with proven results.
  • Excellent attention to detail.

  Abilities

  • Demonstrated ability to be service-focused and portray positive energy and professionalism.
  • Demonstrated ability to develop and maintain effective, collaborative relationships across all levels of the organization and with diverse groups.
  • Facilitative and collaborative team member, with openness to ideas and feedback from others.
  • Strong ability to prioritize and to meet multiple, tight deadlines.
  • Ability to work collaboratively in a fast-paced, diverse, and demanding environment.

  Competencies

  • Adaptability
  • Building Member Loyalty
  • Building Partnerships
  • Communication
  • Emotional Intelligence
  • Focus on Results
  • Influence

  Experience

  Minimum Qualifications

  • Bachelor’s degree in communications or marketing. Four (4) years of relevant experience may be substituted for a degree.
  • Minimum of five (5) years of experience in project coordination and management, or marketing agency experience.
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook).
  • Must be bondable.

  Preferred Qualifications

  • Critical thinker that can adapt and deliver results in uncertain environments.
  • Knowledge of and experience with financial institutions, credit unions and/or banking industry.
  • Bilingual in Spanish and English.
  • Experience utilizing Adobe InDesign.

  Physical Demands

  The physical demands described are representative of those that must be met by an employee, with or without accommodation, in order to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  Frequent

  • While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle or feel; reach with hands and arms; and talk or hear.
  • Specific vision abilities required by this job include close vision, distance vision, peripheral vision and ability to adjust focus.
  • Employee will make extensive use of the telephone and virtual communications requiring the ability to effectively and accurately explain complex information.

  Work Environment

  The work environment characteristics described are representative of those an employee encounters while performing the essential functions of this job.

  • This position requires working frequently from UFCU Plaza in Austin, Texas.
  • May occasionally require an adjusted work schedule, overtime, and evening/weekend hours.
  • May occasionally move from one work location/branch to another.
  • Public contact position, requiring appropriate professional appearance.
  • Frequent computer use at a workstation of up to two hours at a time.
  • The noise level in the work environment is usually moderate.

  #INDUFCU

  Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

  The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

• About the company

  Austin's largest locally-owned financial institution, University Federal Credit Union provides a broad range of financial services to our Texas communities including a full-service branch in Galveston.

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