• Job Description

  Req#: R1048985

  Company Description

  Carat is consistently ranked the #1 media agency in the world with over 12,000 experts in over 100 countries. We deliver an unparalleled capability to unlock real human understanding to connect people and brands by designing powerful and engaging media experiences.

  Job Description

  Our NY based Carat Team is looking to add a Senior Manager, Comms Planning to their team. We are a close knit and collaborative group. We get to support one of the largest tech companies in the world.

  This is a remote role with a priority on New York based candidates.

  As the Senior Manager Comms Planning, your role is a leadership role and a managerial one. Reporting to the Associate Director Comms Planning, you will assist in setting the working style for the group, leading the strategic direction and for being a marketing partner for your clients. You will develop 2+ junior level team members. You are expected to be an expert on the clients' business and a leader on the daily client business and within the agency. Demonstrate a working knowledge of the media space, for digital and also traditional channels, and available media research. You will spend the majority of your time, initially, on a new brand awareness campaign that will have global presence and high visibility.

  Comms Planning:

  • Develop overall communications strategy for brand and assigned campaigns
  • Analyze consumer behavior, market trends and brand's goals to best reach target audience
  • Accountable for media plan output, accuracy, and overall excellence
  • Work with activation department lead (programmatic, social, search, retail search, and shopper) to outline appropriate processes and timelines
  • Maintain relationships with media community; continue to develop publisher and higher relationships for exchange of ideas

  Client & Internal/External Relationships:

  • Be the central contact across investment, strategy, analytics, and creative teams
  • Build trusting, collaborative relationships with clients at appropriate levels
  • Manage expectations of clients and deliverables
  • Grow business opportunities within current clients
  • Develop junior level members of the team for career growth

  Qualifications

  • 3+ years of communications/integrated media planning experience,
  • Subject matter expert in digital media, strategy creation and comms planning
  • Subject matter expert in audience research and targeting
  • Experience developing multiple tactical campaigns digital channels
  • Experience managing a team of planners and supervisors in a large media agency environment
  • Working knowledge of Insights tools such as MRI and Simmons and tools like Nielsen Ad Intel and Kantar Stradegy
  • Experience with MediaTools and buying platforms such as DDS, MediaOcean, HudsonMX
  • Experience with DCM, and other digital media related tools (comScore, eMarketer, Forrester…)

  Additional Information

  What you get:

  • Generous paid holiday schedule
  • Opportunity to get experience with a variety of leading brands
  • Agile work environment, remote or in office your preference
  • Comprehensive healthcare plans
  • 401(k) with employer match
  • Flexible time-off
  • 16 weeks paid parental leave

  The anticipated salary range for this position is $78,000 - $126,500 Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

  #LI-Remote #LI-AK8

  About dentsu
  Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com.

  We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

  Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

• About the company

  As a modern marketing solutions company, businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data, and technology.

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