• Job Description

  Req#: 7615427003

  WongDoody is looking for a results-driven B2B Marketing Manager in NA . In this role, you will support marketing operations and drive brand exposure, awareness, and demand for WongDoody globally. This person must excel at cross-functional collaboration with other business units and deliver high-quality work even under time constraints, with attention to detail, strong organizational skills, and great teamwork.

  The Senior Manager, Marketing, will support the execution of brand marketing globally and the earned and owned media initiatives through project management and content development. Part producer, part marketer, part writer, part project manager, you will understand WongDoody'svarious design, marketing, strategy, and production offerings and capabilities.

  WHAT YOU'LL DO

  • Work to create, support, and manage Wongdoody’s overall marketing strategy - increase the impact and reach of our brand, generating more leads and helping Wongdoody win more work. Audiences to be reached are external clients and internal Infosys sales teams.
  • Collaborate and work closely with business development and client partner teams to support marketing initiatives and sales enablement strategies as needed.
  • Manage project activities and ensure tasks are completed appropriately, deadlines are met and updates are provided. Tasks include developing project briefs, status check-ins, team and stakeholder reviews, debriefs, etc. We will want all your attention to detail in play here to keep multiple teams on track.
  • Collaborate with sales and executive teams globally to provide project updates and support
  • Manage and optimize marketing budgets ensuring efficient spend and maximum ROI.
  • Lead the execution of the global awards strategy; identify awards, track submission deadlines, manage entry budgets, evaluate entry criteria, work with account teams to draft and submit award entries; Promote award wins.
  • Support the global team with regular content updates on wongdoody.com

  Campaign Management and Performance:

  • Develop, implement and optimize integrated B2B marketing campaigns across various digital channels.
  • Define target audiences, campaign objectives, messaging and measurable KPI’s for all marketing initiatives (MQL’s, SQL’s, CPL, ROI)
  • Manage marketing automation platforms (e.g. Hubspot , Pardot) for lead nurturing and campaign execution, leveraging automation for efficiency and personalization.
  • Build and maintain a permission-based list of prospects and clients and send appropriate e-mailings .

  Content:

  • Create content in support of the content strategy and our thought leadership requirement
  • Create a wide range of compelling marketing content including :
    • Website content and landing pages
    • Intranet content and landing pages
    • Case studies and success stories
    • White papers
    • Webinar presentations
    • Email marketing content and newsletters
    • Social media content and campaigns
    • Content for internal platforms and sales communication
  • Coordinate content development with subject matter experts
  • Manage content calendars and workflows to ensure timely delivery

  Events:

  • Identify earned and paid speaking opportunities at industry events
  • Identify earned speaking opportunities at internal events
  • Plan, organize and execute in-person and virtual B2B events for clients and internal sales teams
  • Develop strategies for lead capture and nurture
  • Manage event logistics, event content creation and track event ROI and effectiveness

  WHAT YOU'RE LIKE

  • Self-starter mentality and hands-on/DIY work ethic
  • Proactive problem solver
  • Confidence to engage and support senior staff
  • Excellent interpersonal and relationship-building skills
  • Someone with a sense of humor

  WHAT YOU'VE GOT

  • Bachelors degree
  • 7 + years of professional experience in marketing, or similar role in technology, consulting and/or B2B marketing
  • Proficiency in a wide range of owned/earned media channels
  • Excellent project management skills and ability to stay organized
  • Experience driving results in a cross-functional capacity globally
  • Excellent written communication and storytelling skills.
  • Proficiency with marketing platforms (e.g. Salesforce, Canva, Adobe Express, Campaign Monitor, Pardot, Hubspot, Webflow, Wordpress etc)
  • Track record of managing multiple projects simultaneously.
  • Experience working with global teams and representing multiple regions

  TO APPLY: For full consideration, please upload both a resume and cover letter.

  THE PERKS

  We’ll pay you to come work here, because we’re generous like that. Our salary range for this role is $130,000 - $145,000, but on top of your paycheck, you’ll receive a whole lotta benefits to help keep you healthy, secure, and balanced. You’ll get great medical, dental and vision insurance, 401K with company match, extended holidays, flexible summer hours, and volunteer time off to name a few.

  ABOUT US

  We are WongDoody. 2000 innovators, creators and designers in 22 studios across the world.

  We create human experiences. Tell big stories for bold clients. Use design to save lives. For the past 30 years, WongDoody has been recognized as one of the most creative and innovative companies by Cannes Lions, Fast Company and EY, among others.

  Since our founding, we have won hundreds of global awards for advertising, branding, experience design and strategy, while building a culture that consistently makes WongDoody one of the “Best Places to Work”. We recognize that our people and our values are paramount to our success. Now an Infosys company, our culture remains the same—open, inclusive and curious—rooted in Creative Democracy formed by our founders, Tracy Wong and Patrick Doody.

  We're just getting started.

  See how we're making an impact: https://www.wongdoody.com/work

  Join our global team: http://www.wongdoody.com/careers/

  WongDoody is a proud Equal Employment Opportunity employer where we are committed to creating an equitable, diverse and inclusive workspace regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We are intentional about creating a space that celebrates, embraces, and also reflects the diversity of the world we live in. Candidates from diverse backgrounds are strongly encouraged to apply.

  All candidate information is kept confidential according to EEO guidelines.

• About the company

  Traditional advertising agencies start from the default position that advertising is the answer. We start from the position that if we ask more interesting questions, we’ll find the right answer. And we’ve married this to a core belief in the power and...

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