• Job Description

  Req#: COMMU005574

  Are you a passionate communications professional who excels in developing strategic community partnerships? If so, read on! Washington Trust Bank is growing and looking for a talented Community Relations and Impact Strategist to join our MarCom Team!

  This strategic thinker will:

  • Manage WTB's overall community relations strategy for a portfolio of 7 markets.
  • Ensure alignment with the corporate brand and annual business goals through sponsorships, volunteer opportunities and guerilla marketing initiatives.
  • Guide the bank’s employee volunteer efforts that support the overall goals of our corporate and market initiatives to create the most positive impact for the communities we serve.
  • Serve as the company community relations representative at meetings and events.
  • Develop content for social media platforms as it pertains to community relations, events, and guerilla marketing.

  LOCATION: 601 W 1ST AVENUE SPOKANE, WA 99201

  ESSENTIAL FUNCTIONS

  • Manages the overall community relations strategy for a portfolio of 7 markets ensuring alignment with the corporate brand and annual business goals.
  • Acts as bank spokesperson for community events as directed by management.
  • Responsible for tracking and reporting on overall community impact through sponsorship dollars, volunteer efforts and guerilla marketing initiatives.
  • Responsible for ensuring all legal and compliance requirements are completed.
  • Manages bank-developed events ensuring all details are completed on time and within budget including regional and bank wide events.
  • Responsible for developing and managing marketing budgets for all bank and marketing events.
  • Oversees development, planning and execution of bank wide community relations initiatives, volunteer efforts and guerilla marketing initiatives on time and within budget.
  • Develops the strategy for social media content as it pertains to bank wide events and community support.
  • Manages the Crew in Blue and volunteer opportunities to employees as it pertains to bank wide events.
  • Manages Employee Facebook page to include but not limited to administering appropriate access, developing content, and monitoring channel.
  • Represents the marketing team across all markets as it pertains to community and bank events.
  • Collaborates with internal and external resources to support established community events.
  • Develops content for online and social media to leverage the bank’s brand and participation in community functions throughout all regions in which the bank conducts business.
  • Works with cross-functional teams on developing and revising content to measure against business and marketing goals.
  • Build and maintain relationships with members of the community, key individuals, and other organizations.
  • Administers and oversees the bank’s internal community involvement committee.
  • Responsible for managing the strategy for bank-adopted volunteer software to track community impact.
  • Supervises assigned employee(s) to ensure personnel are trained and/or cross-trained to meet department needs and competency requirements.
  • Performs compliance and risk management duties as required or assigned.
  • Regular and reliable attendance is required.

  QUALIFICATIONS

  • 5-7 years of Community Relations, Event Strategy Creation, Community Impact Strategy, and/or Project management experience preferred, with proven ability to manage project teams consisting of both internal and external partners while meeting budget, performance, and timeline parameters.
  • Knowledge of best practices in grammar, messaging, writing, and style with proven editorial skills and an outstanding command of the English language.
  • High degree of PC based technical skill, including proficiency with the Microsoft Suite of products with knowledge of Clients and Profits software a plus.
  • Familiarity in web analytics tools (Google Analytics), social media marketing applications and leading social media monitoring platforms.
  • Experience creating a resource or library of content.
  • Regular and reliable attendance.
  • College degree in Marketing, Communications, Public Relations, or related field preferred with experience in advertising agency environment preferred.

  COMPENSATION: $60,873.00 - $91,361.00

  The compensation range represents the low and high end of the base compensation range for this position located in Spokane, WA. Actual compensation will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. This position is also eligible to participate in an applicable annual bonus plan.

  What our culture can offer you:

  Our benefit philosophy is to provide you with a comprehensive package to secure your overall wellness and help you become and remain a fulfilled and productive employee. Our benefits include Health, Financial, Retirement and Work/Life Benefits. We are proud to share an overview of our benefits HERE as part of your total compensation.

  Washington Trust Bank celebrates diversity in the workplace and actively recruits talent to help reflect the unique communities where we live and work. We are proud to be an equal opportunity employer and prohibit discrimination or harassment based on race, religion, sex, gender identity, sexual orientation, national origin, age, pregnancy, disability, genetic information and any other protected characteristics outlined by state, federal and local laws. We believe strength comes from the diverse backgrounds and experiences of our team, and we are dedicated to fostering a supportive and inclusive work environment.

  Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

  The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

• About the company

  Community driven. Family owned. Local. #locallove

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