• Job Description

  Req#: REF5282X

  Company Description

  Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. Since 2006, we’ve grown to over 10,000 employees and generated over $500 billion in sales for millions of merchants in 175 countries. Every 28 seconds, an entrepreneur on Shopify makes their first sale.
  
  This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

  Job Description

  We are looking for a Partner Marketing Manager to join our Global Partner Marketing team to help us build and scale the growth engine that enables our partners to bring more Shopify to the world. You’ll bring this goal to life by planning, executing, and optimizing scalable partner co-marketing initiatives including integrated marketing campaigns, digital activations, virtual, field events and content.
  
  This role requires that you’re an experienced IT partner/channel marketer, able to identify and focus on priority initiatives. The ideal candidate is data driven and has a track record of working with partners to build strategic marketing campaigns that drive measurable pipeline. You are someone who enjoys and thrives working cross functionally and managing multiple stakeholder goals towards a common objective. If you are a seasoned partner marketer that understands how we can deepen our relationships with agency partners to ignite performance, this role might be for you!

  Responsibilities

  • Enrich and expand relationships with our strategic partners by planning and managing co-marketing efforts, including integrated campaigns, events (virtual and IRL), content marketing and other initiatives.
  • Manage a budget and tracking systems to assess the effectiveness of your partners’ marketing programs and campaigns.
  • Build and maintain strong relationships with commercial leaders (marketing, sales, partners, ecosystem, and global) within Shopify’s Global and Regional teams as well as the broader Commercial and Partnerships teams.
  • Assess and prioritise projects that drive impact towards targets and align to the Commercial Marketing org's strategy.
  • Answer partner marketing requests, prioritising workflow and identifying new opportunities.
  • Have a deep knowledge of full funnel marketing, from how we expand our brand awareness and shift perception, to how we demonstrate our value proposition through demand generation, cross-sell, upsell, referral and retention campaigns.
  • Develop infrastructure, operational efficiencies and continuous improvement for various projects.
  • Work closely with Partner Managers to ensure partners are successfully onboarded, activated and engaged.
  • Foster a culture of critical thinking and healthy debate to ensure we’re focusing on the right things at the right time.
  • Share campaign insights and performance results on a regular basis across the Plus business.
  • Produce and deliver presentations to internal and partner audiences.
  • Educate partner managers and the partner community on global and regional marketing initiatives, including product marketing, customer marketing, digital activations, campaigns, content and PR initiatives.

  Qualifications

  • Fluency in English, plus French and/or German
  • Located in the UK, Austria, or Switzerland
  • Minimum 3 years of experience in B2B marketing, with at least 2 dedicated to partner/channel marketing (e-commerce ecosystem experience preferred)
  • Experience producing successful demand generation and integrated marketing campaigns to reach commercial targets
  • Experience managing multiple stakeholders with different opinions to a common outcome
  • Exceptional influencing and negotiation skills
  • Experience running and coordinating IRL events
  • Excellent communication and organizational skills with the ability to stay focused on the big picture and pay attention to details
  • Proven ability to lead and execute on projects that involve alignment and collaboration across disciplines and crafts
  • Experience informing and influencing commercial business and product marketing strategy
  • A resourceful attitude and be motivated to proactively seek out information to influence action
  • Ability to thrive in uncertainty, resolve ambiguity, and think quickly on your feet
  • Experience working with a global company and expertise executing across time zones and cultures

  Bonus points

  • Fluency in additional languages - Spanish, Italian
  • Experience working in agencies and with developers
  • Strong knowledge of the ins and outs of the Shopify platform

• About the company

  Shopify Inc. is a Canadian multinational e-commerce company headquartered in Ottawa, Ontario.

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