• Job Description

  Req#: e19de540-c1c7-4831-ae7e-0e628c55c1fc
  About egelloC
  
  egelloC helps high school students get into the colleges they've dreamed about.
  
  College admissions is one of the most high-stakes decisions a family will ever face. Most families go through it without a roadmap. We change that. Through expert coaching, structured planning, and genuine care for each student's path, we give families the clarity and confidence to compete at the highest level.
  
  We've doubled revenue every year for the past three years. This year, we're on track to 3x. We're crossing from a seven-figure business into eight figures. The demand is real: our live webinar model puts our methodology in front of thousands of families every month, and families refer us because the results speak for themselves. What we're building now is the team and the infrastructure to meet that demand. Consistently. Professionally. Without compromising the quality of who we enroll.
  
  Why This Role
  
  You'll build something that lasts. Most Sales Managers inherit someone else's system and spend their career maintaining it. This is different. You're coming in at the moment when the revenue engine is working, the foundation is strong enough to build on, and the company is ready to be designed properly. What you build here will set the foundation for how egelloC operates for years to come. Your fingerprints will be on the culture, the process, and the team.
  
  You'll make real decisions. This role reports directly to the CRO. You set the quotas. You design the onboarding. You define the performance standards. You own the revenue outcome. Leadership will give you the room to build it.
  
  You'll grow at the pace of the company. egelloC has 3x'd its revenue target this year. The Sales Manager who builds the team and infrastructure that carries us through this inflection point won't be in the same role a year from now. They'll be in a bigger one. We promote from within. The people who build the systems that scale tend to grow with the organization. The upside here, both in scope and in compensation, is directly tied to what you help us achieve.
  
  The work matters. You're selling something real. The families who come to egelloC are trying to give their children a shot at the schools that will change their lives. When the sales organization works well, more of those families get the guidance they need. You're building the front door to something that genuinely helps people.
  
  You'll be ahead of the curve. egelloC is actively integrating AI across how the company operates. In operations, marketing, and increasingly in the sales workflow. You'll have access to modern tools, a technically ambitious team, and leadership that believes the organizations that win in the next five years will be the ones that move fastest on intelligent automation.
  
  The Role
  
  The Sales Manager leads egelloC's sales organization: a team of Appointment Specialists (who qualify inbound leads and book consultations) and Admissions Advisors (who conduct enrollment consultations and close).
  
  You are accountable for the team's overall revenue output. You achieve that through coaching, systems, and leadership.
  
  What you're walking into: roughly 6 producing Advisors, a proven webinar-to-enrollment funnel tracked through Close CRM with 20 defined KPIs across setter, closer, revenue, and cash metrics, and monthly lead volume north of 3,000. The team is talented. What's needed is the management layer that makes all of it scalable and predictable. The systems, structure, accountability frameworks, and coaching culture that turn a talented group of individuals into a high-performing revenue organization.
  
  You're equally comfortable whiteboarding a reporting framework and sitting with an Advisor to debrief a call that didn't close.
  
  What You'll Do
  
  Build the Foundation Design and put in place the systems, processes, and standards that allow the sales organization to perform consistently regardless of who is on the team on any given day. Structured onboarding and ramp programs. Written performance standards. Clear role definitions. Documented workflows that make the right way to do things the obvious way to do things. You build a performance culture where accountability lives in the system, not in constant supervision.
  
  Develop and Coach the Team Lead the ongoing development of Specialists and Advisors through regular 1:1 coaching, group skill sessions, and structured call review. Your coaching is consultative and data-driven. You identify specific, observable behaviors from call recordings and CRM data, and you help each person improve against clear benchmarks. Selling high-ticket educational services is a consultative craft. You coach accordingly.
  
  Own Revenue Visibility You have a KPI framework already built: setter metrics (booking rates, coverage rates), closer metrics (show rates, offer rates, offer-to-close rates), and revenue/cash metrics (cash collected, payment mix, installment pipeline). Your job is to put it into action. Build the reporting cadence. Make the numbers reliable. Give leadership real-time visibility from lead entry to enrollment. You submit a weekly forecast to the CRO and you stand behind it.
  
  Align with Marketing Work closely with Marketing to make sure the handoff from lead generation to sales engagement is seamless, fast, and well-defined. Set and enforce service-level agreements for lead response times and qualification standards. Build feedback loops that allow Marketing to optimize based on downstream revenue outcomes.
  
  Drive Strategy Bring a clear-eyed view of sales capacity, conversion performance, and team readiness to the company's growth strategy. As egelloC scales, you identify when the team needs to grow, which functions need to be restructured, and how the sales process needs to evolve to serve more families without sacrificing quality. You will hire 2-3 additional Advisors in your first quarter and build the recruiting pipeline to keep pace with growth.
  
  What Success Looks Like
  
  First 30 Days: Listen, Learn, Map
  
  You meet individually with every member of the sales team. You sit in on calls. You review recordings. You trace leads through the pipeline from first contact to enrollment. You map actual conversion rates at each funnel stage: webinar attendance to booking, booking to show, show to offer, offer to close. You identify the top leverage points for improvement and present a prioritized 60-day action plan to the CRO. You leave this month knowing every rep's strengths, gaps, and the one thing each person needs to get better at.
  
  First 60 Days: Build the Infrastructure
  
  Every rep has a written quota, set top-down from the revenue target, backed by funnel math, shared in a signed comp plan. A structured onboarding program exists for new Specialists and Advisors, with defined checkpoints before any new hire goes live with families. The KPI framework is running from Close CRM data on a weekly cadence. The CRO receives a report reliable enough to make decisions from. The lead handoff between Marketing and Sales is documented, agreed upon, and being measured.
  
  First 90 Days: Revenue Impact
  
  The organization performs with the predictability and consistency of a team that knows its job. Show rates are trending toward benchmark. Close rates are stable and improving. Every rep understands exactly what they are accountable for, how performance is measured, and what support is available. Forecasts submitted to the CRO are accurate. You are no longer in reactive mode. The team runs on the system.
  
  Who You Are
  
  You are a builder. You've walked into organizations with potential and real gaps before. You know how to close the gap without breaking what works. You're energized by building something from the ground up, and patient enough to do it right.
  
  You lead through developing people. Your coaching is specific, behavioral, and grounded in data. You sit with someone, watch their calls, identify exactly what is happening, and help them change it.
  
  You believe in ethical, consultative sales. egelloC families are making real decisions about real children. The right sale is the one where the family genuinely needs what we offer. You coach your team to disqualify confidently when a family isn't right for our program. Reputation is a growth strategy.
  
  You are systems-oriented. You document what you build. The processes you create don't live in your head. They live in the team's operating manual, and they work when you're on vacation.
  
  You handle ambiguity well. Things won't be perfectly defined when you arrive. You'll need to make decisions before all the information is in. You're comfortable with that, and you're skilled at creating structure in environments that don't have it yet.
  
  Qualifications
  
  
  • 5+ years of sales experience, with at least 2-3 years in a management or team lead role
  • Track record of building or rebuilding sales systems from scratch: onboarding programs, reporting infrastructure, performance standards
  • Experience in high-ticket, consultative sales environments (coaching, education, services, or consulting preferred). Familiar with multi-stage sales cycles: discovery, presentation, closing
  • Proven ability to coach individual sales professionals at different skill levels
  • Strong analytical capability. You understand funnel math, can spot bottlenecks from data, and translate numbers into coaching and strategy decisions
  • Proficiency with CRM systems. Experience with Close CRM is a strong plus
  • You've led remote teams before. You know how to build trust, keep people accountable, and drive performance across a distributed team. You've built the habits that make remote leadership work: structured communication cadences, async documentation, clear visibility into what your team is doing
  • Comfortable in a tech-forward environment. You pick up new tools quickly and default to documented systems over verbal instructions
  • AI fluency is required. egelloC is putting AI to work across the organization. You must be comfortable using AI tools day to day. Experience building AI-assisted workflows or coaching your team on prompt-based tools is a genuine differentiator
  • Experience with live webinar-based lead generation models is a meaningful advantage
  
  
  What This Role Is Not
  
  egelloC is building a lasting organization on the foundation of genuine outcomes for families.
  
  If your default answer to a struggling pipeline is "push harder," this won't be a good fit. If you believe the best salespeople are the most aggressive ones, we won't be a good match.
  
  The right person sees sales as a service. One that takes rigor, structure, and genuine care for the outcome on the other side of the conversation.
  
  Compensation
  
  Highly competitive base salary, aligned with your experience, plus performance-based bonus tied to team revenue attainment. As the company scales from seven to eight figures, there is meaningful upside for the person who builds the engine that gets us there. Full package details shared during the interview process.
  
  egelloC is a remote-first company. The role requires availability during US family hours, which may include some evenings and weekends.

• About the company

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