• Job Description

  Req#: 567

  Sr Analyst - Advanced TV

  151 W 42nd St, New York, NY 10036, USA Req #567

  Thursday, May 25, 2023

  Ampersand is the Total TV Company. As the industry's largest source of combined multiscreen TV inventory and set-top box viewership insights, we are changing the way TV is bought and measured. Powered by using aggregated viewership data from 42 million set-top box households, and with a commitment to protecting consumer data, our AND Platform gives advertisers true audience first planning, scale in execution and advanced campaign measurement of TV investments. Ampersand represents 116M multiscreen households and over 70% of addressable households in the U.S. Whether a local or national advertiser, we help advertisers reach their unique target audience and deliver their stories – anytime, anywhere and on whatever device. Ampersand is owned by Comcast Corporation, Charter Communications, Inc. and Cox Communications.

  Join us. Learn more at ampersand.tv.

  WHAT YOU’LL BE DOING:

  Are you fascinated with the evolution of the TV industry and new measurement capabilities, this is the place for you!

  HOW YOU’LL BE CONTRIBUTING:

  • Utilizes syndicated and proprietary data tools to define audience targets, advise on media plan execution, and assess measurement feasibility for targeted and addressable TV initiatives
  • Manage end-to-end custom data targeting and measurement process across multiple internal and external stakeholders
  • Works alongside Ampersand sales executives and responds to internal sales requests in support of addressable campaign proposals
  • Helps develop new measurement solutions and/or reports via use of internal and external data; must be comfortable presenting results and telling a story to clients
  • Partners with leading data companies to create custom audience targets and execute a measurement plan
  • Prepares analytics reports, crafts and visualizes insights, identifies recommendations
  • Develops best practices for data and measurement approaches in collaboration with Ampersand data team, as well as associated financial opportunity cost
  • Communicates needs, solves problems in collaboration with external partners and MVPD owners

  WHAT YOU’ll BRING TO THE TABLE:

  • Bachelor’s Degree
  • 3-6 years experience in a data role with a publisher, agency, or data/research provider
  • Demonstrated experience and comfort with targeted media, expertise in Addressable TV preferred
  • Ability to synthesize insights from disparate data sources
  • Experience with multiple research methodologies, as well as comfort with working with both 1st and 3rd party data sets
  • Ability to synthesize a story from data, working with clients to progress from data to insight to action
  • Mastery of XLS and PPT; knowledge of Tableau a plus
  • Enthusiasm for working in a fast-paced, start-up like environment
  • Ability to simultaneously juggle multiple initiatives while retaining attention to detail

  OUR VALUES:

  • Trust
  • Simplicity
  • Bravery
  • Inclusivity or Belonging
  • Growth
  • Balance

  WHAT WE HAVE TO OFFER:

  • Competitive salary
  • Open company culture where you have the headroom to grow and legroom to run
  • Opportunity to join a company revolutionizing the Advertising Technology industry
  • Trust worthy, hardworking colleagues
  • Opportunities to learn and grow
  • Management, Sales, Executive Presence, Operations trainings; just to name a few!
  • Comprehensive Medical, Dental, and Vision coverage
  • Generous Time Off
  • Work/ Life balance
  • 401k and Company matching
  • Commuting benefits
  • Other perks

  The base salary range below represents the low and high end of the Ampersand salary range for this position in New York Metro Area. Please note that the salary range provided is a good faith estimate on the applicable range. Actual salaries will vary depending on factors including, but not limited to, experience and performance

  The range listed is just one component of Ampersand’s total rewards package for employees. Other rewards may include discretionary annual bonuses and / or overtime, commission, etc., as well as competitive benefits including PTO, medical & dental & vision benefits, 401K with employer match, short & long-term disability, basic life insurance, tuition reimbursement, pre-tax commuter benefits & flexible spending accounts.

  Salary Range Transparency

  This role has a NYC Metro Area base salary of $70,000 - $85,000 and discretionary annual bonus.

  Ampersand welcomes all qualified applicants to apply without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We are an equal opportunity employer committed to belonging, equity and diversity.

  Other details

  • Pay Type Salary

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