• Job Description

  Req#: 5B.832

  eToro has created an intuitive Social Trading platform that gives traders and investors access to global stock markets, commodity trading, cryptocurrency trading, and more. We strive to make money management available and accessible to everyone (even to users with no prior experience or knowledge). We have over 33 million users worldwide, and our platform is available in over 140 countries around the world.

  With over 1500 employees worldwide, We have locations in the US, Cyprus, UK, Australia, Germany, and Israel, and we are constantly growing and expanding into new markets.

  We are constantly growing and are excited to share that we are looking for a Retention Marketing Manager to join our team!

  What will you be doing?

  As the U.S. Retention Marketing Manager, you will be a key member of eToro USA’s marketing team. You will be responsible for overseeing the audit, planning, development, and execution of customer retention & email marketing campaigns that generate awareness, consideration, revenue, and build customer loyalty.

  The ideal candidate will be a marketer with 2-5 years experience with the ability to create actionable strategies and optimize based on data analysis. We offer a competitive salary and a full suite of benefits. This role reports to the US Senior Marketing Manager.

  What you’ll be doing:

  • Analyze customer performance, retention, and LTV and identify opportunities to engage customers along their journey to increase revenue, reduce churn.
  • Audit existing email programs and promotional marketing calendars; develop improved customer communication strategies to increase customer retention and revenue
  • Develop and execute strategies that leverage the power of our community and user-generated content to turn customers into brand advocates
  • Strategize and assist in activating customer service initiatives and the Club program in order to boost engagement and increase LTV
  • Collaborate with internal teams to ensure consistent strategy, share knowledge and define processes through well-developed documentation and roadmapping
  • Developing strategies to help to grow the eToro US Club and Popular Investor programs
  • Collaborate with wider eToro US team to help integrate our retention strategy into our wider, holistic marketing plan.

  
  Requirements
  
  

  Want to join? You’ll need:

  • 2-4 years' experience with retention / lifecycle marketing
  • Advanced understanding of email marketing and relevant strategies (push notifications, automated funnel optimization, campaign planning and execution, etc.)
  • Strong experience leveraging data-driven research/analysis to drive strategic direction and optimization
  • Ability to work independently and as part of a high-growth team, with the ability to lead multiple cross-functional projects
  • Strong communication skills
  • Ability to commute to Hoboken, NJ for work
  • Authorized to work in the United States

  Additional preferred technical skills /

  • Bachelor's degree in Science, Mathematics or Business
  • Experience with front end coding, HTML, CSS
  • Experience with SQL
  • Experience with SFMC
  • Experience with Intercom

  
  

  Salary Range (NYC Based):

  $80,000-$120,000 commiserative based on experience

• About the company

  eToro is an Israeli social trading and multi-asset brokerage company that focuses on providing financial and copy trading services.

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