• Job Description

  Req#: L0042-26-0046?language=en&page=975&sort=publicationDateDesc

  Job summary

  Come and join one of the UKs largest independent providers in neuro and mental healthcare. We proudly employ over 4000+ people - no matter what your experience, we have jobs for everyone. Are you a dynamic, pro-active and innovative marketing professional ready to lead high-impact, multi-channel campaigns that make a real difference?

  Main duties of the job

  We are looking for an experienced Marketing Manager to take ownership of delivering ambitious marketing strategies across our residential, care in the home and case management divisions. In this pivotal, hands-on role, youll shape how we connect with our key target audiences building brand awareness, strengthening relationships and driving sustainable growth across our services. Reporting to the Director of Marketing, youll collaborate with senior leaders across the organisation, bringing fresh ideas, insight and strong execution to campaigns that elevate our reputation and support customer acquisition. Experience within healthcare, case management or social care is highly desirable. If you thrive in a fast-paced, purpose-driven environment and are motivated by seeing your work create meaningful impact, this is an exciting opportunity to make your mark.

  About us

  Active Care Group are a pioneering national provider of complex care services, delivering pathways and better outcomes for people. We have a collaborative and holistic approach to care underpinned by proven clinical and therapeutic expertise. We specialise in supporting young people and adults with complex needs to make positive progress and lead happier, more independent lives.

  Details

  Date posted

  25 February 2026

  Pay scheme

  Other

  Salary

  £45,000 a year

  Contract

  Permanent

  Working pattern

  Full-time

  Reference number

  010248

  Job locations

  Remote - Head Office

  Remote

  Remote

  SE1 8UL

  
  

  Job description

  Job responsibilities

  What you'll be doing:

  • Develop and implement strong marketing strategies to support our residential, care in the home and case management divisions
  • Plan, execute, and continuously optimise multi-channel marketing campaigns across the full customer journey
  • Coordinate and manage external agency partners and support functions
  • Create, manage, and maintain marketing assets, external communications and initiatives including email, collateral and engaging content tailored to our target audiences
  • Lead the planning and delivery of industry events, awards, sponsorships and customer engagement initiatives for your divisions
  • Partner closely with a range of key internal stakeholders including Business Development and Operations teams to support revenue growth and commercial objectives
  • Monitor, analyse, and report on marketing performance KPIs, identifying insights and optimisation opportunities
  • Track and control marketing budgets to ensure spend aligns with approved plans and delivers measurable ROI

  What you'll have:

  • Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)
  • 7+ years experience in a marketing role
  • Case management, Health or social care sector experience is essential
  • Line management experience
  • Proven track record in successfully developing and delivering strong multi-channel marketing strategic plans to drive brand awareness and customer acquisition
  • Strategic, commercially focused communicator with clear, compelling written and verbal skills
  • Positive, adaptable, and proactive, thriving in a dynamic environment, with a focus on urgency to deliver quickly and effectively
  • Analytical and data-driven, using insight to guide decisions and improve results
  • Collaborative and influential, able to build trusted relationships at all levels

  We also want to ensure that individuals with disabilities are provided reasonable facilities to participate in job applications or interviews to perform essential job functions. To support this, we are a Disability Confident employer.

  What to look forward to:

  • 25 days plus bank holidays
  • Birthday off
  • Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
  • Active Reward App giving discounts and savings on your weekly shop
  • Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
  • A Nest Personal Pension account
  • Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials – like going to the dentist or opticians
  • We recognise outstanding Active Behaviours via the Active Awards programme
  • Enhanced Sick & Maternity Pay benefits
  • Refer a Friend Scheme and earn yourself up to £1000 by recommending someone you know
  • ……and, of course, the support and guidance of our qualified clinical and business leadership teams so that you can really develop your career with Active Care Group

  Job description

  Job responsibilities

  What you'll be doing:

  • Develop and implement strong marketing strategies to support our residential, care in the home and case management divisions
  • Plan, execute, and continuously optimise multi-channel marketing campaigns across the full customer journey
  • Coordinate and manage external agency partners and support functions
  • Create, manage, and maintain marketing assets, external communications and initiatives including email, collateral and engaging content tailored to our target audiences
  • Lead the planning and delivery of industry events, awards, sponsorships and customer engagement initiatives for your divisions
  • Partner closely with a range of key internal stakeholders including Business Development and Operations teams to support revenue growth and commercial objectives
  • Monitor, analyse, and report on marketing performance KPIs, identifying insights and optimisation opportunities
  • Track and control marketing budgets to ensure spend aligns with approved plans and delivers measurable ROI

  What you'll have:

  • Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)
  • 7+ years experience in a marketing role
  • Case management, Health or social care sector experience is essential
  • Line management experience
  • Proven track record in successfully developing and delivering strong multi-channel marketing strategic plans to drive brand awareness and customer acquisition
  • Strategic, commercially focused communicator with clear, compelling written and verbal skills
  • Positive, adaptable, and proactive, thriving in a dynamic environment, with a focus on urgency to deliver quickly and effectively
  • Analytical and data-driven, using insight to guide decisions and improve results
  • Collaborative and influential, able to build trusted relationships at all levels

  We also want to ensure that individuals with disabilities are provided reasonable facilities to participate in job applications or interviews to perform essential job functions. To support this, we are a Disability Confident employer.

  What to look forward to:

  • 25 days plus bank holidays
  • Birthday off
  • Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
  • Active Reward App giving discounts and savings on your weekly shop
  • Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
  • A Nest Personal Pension account
  • Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials – like going to the dentist or opticians
  • We recognise outstanding Active Behaviours via the Active Awards programme
  • Enhanced Sick & Maternity Pay benefits
  • Refer a Friend Scheme and earn yourself up to £1000 by recommending someone you know
  • ……and, of course, the support and guidance of our qualified clinical and business leadership teams so that you can really develop your career with Active Care Group

  Person Specification

  Qualifications

  Essential

  • Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)

  Experience

  Essential

  • 7+ years experience in a marketing role
  • Case management, Health or social care sector experience is essential

  Person Specification

  Qualifications

  Essential

  • Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)

  Experience

  Essential

  • 7+ years experience in a marketing role
  • Case management, Health or social care sector experience is essential

  Disclosure and Barring Service Check

  This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

  Employer details

  Employer name

  Active Care Group

  Address

  Remote - Head Office

  Remote

  Remote

  SE1 8UL

  
  

  Employer's website

  https://activecaregroup.co.uk/ (Opens in a new tab)

  Employer details

  Employer name

  Active Care Group

  Address

  Remote - Head Office

  Remote

  Remote

  SE1 8UL

  
  

  Employer's website

  https://activecaregroup.co.uk/ (Opens in a new tab)

• About the company

  National Health Service (NHS) is the umbrella term for the publicly-funded healthcare systems of the United Kingdom (UK). The founding principles were that services should be comprehensive, universal and free at the point of delivery—a health service based on clinical need, not ability to pay. Each service provides a comprehensive range of health services, free at the point of use for people ordinarily resident in the United Kingdom apart from dental treatment and optical care.

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